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Saturday, June 15, 2024

her company against physical pain

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Serena Williams, cofounder of Will Perform, which targets physical recovery from workouts with topical pain relief, muscle and skin care products, could broaden the offerings. Serena said: “My coach said: The one who recovers the best is the one who wins.

All of us athletes put our bodies on the line every single day. It’s so important to be able to recover. In recent years, especially towards the end In my career, I’ve started to think more about recovery and also the role that has played in my career.

I want to provide things that people really need and things that I can actually use that are very authentic to me.” Williams says he came up with the idea for Will Perform in 2021 with the collaboration of Eric Ryan.

Ryan told: “The main insight is that all generations have a different relationship to health. My thesis has been that starting Millennials really do see health and wellness as a lifestyle pursuit. as an opportunity to really try and grow the creative brand that would connect to that audience.

But we have to do it in a way that doesn’t alienate men. What I love about Serena as a cofounder: She’s about winning. She’s this icon of style, beauty and grace. She and I bond over design and style. There’s just nobody else who brings those two opposing ideas together.”

Hank Mercier, CEO of Will Perform and its third co-founder, said: “I call Eric Ryan the Serena Williams of packaged goods.”

Serena Williams’ earings and titles

Not only in singles Serena Williams can boast numerous victories, but also in women’s doubles and mixed doubles, where there are 16 other Grand Slam tournaments: 14 won with her older sister Venus and two in mixed doubles, both obtained with Maks Mirny in 1998.

To these successes must be added three other gold medals at the Olympics, all won together with Venus, a Federation Cup and two Hopman Cups. Serena managed to earn 340 million dollars thanks to sponsorship contracts. Forbes last spring placed her in 31st place in the 2022 ranking of the highest paid athletes in the world.

Serena Williams is also on the Forbes ranking of the richest self-made women in the United States. In this case, she ranks ninetieth with an estimated $ 260 million in assets. The only other athlete present is Maria Sharapova, who found herself in 97th place with a fortune of forty million dollars less than her former colleague.

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