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Monday, June 23, 2025

How COVID-19 Has Affected Desagu, Joy Kendi and Other Content Creators

I have found out that we don’t have to create complex stuff to impress our viewers.

Certainly. I am a fashion and lifestyle content creator, and I can do my work from anywhere, including during this season when there are restrictions on movement. Moreover, I shoot, edit and produce my content all by myself.

I am still focusing on the same content – fashion, beauty, food and travel. However, during this time, I am not only sharing my experiences but also trying to offer hope and to encourage my community to stay positive no matter what.

Yes, but not too much. I still have jobs coming in, even though many projects have been put on hold. I know I will still have a job when all this is over, and I consider this a huge blessing.

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FOI WAMBUI – Edutainment

Are you still creating content?

How has Covid-19 disrupted your life as a content creator?

Well, I have a team that assists me in filming videos from home. However, following the government’s directive on social gatherings and social distance, the crew can no longer come to my house, so I have gone back to shooting and editing videos by myself. I am enjoying it!

I also used to do skits that involved other people playing different characters, but now I have had to play all the characters, or make content that does not require additional actors.

What were your days like before the pandemic?

I was pretty active because I had many responsibilities. I had days that were specifically set for shooting content for my channel.

All the other weekdays were dedicated to my acting career, so I would be on set shooting Andakava, a series that airs on Maisha Magic.

On some days, I would squeeze time to meet my friends, and on weekends I would be on Switch TV hosting an entertainment show.

Let’s just say that the pandemic has slowed everything down.

How would you describe the last 60 days with regards to content creation?

It has been a very interesting time. There are days when I get motivated to create content, and others when I hit a slump.

This is because I get inspired mostly by interacting with other people. Now, I am learning to draw inspiration from within.

Is your channel getting more hits? Is there pressure to create more content?

The views are still the same, but there is definitely pressure to create more.

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ADVENTURE SINGH – Travel

Are you still creating content?

Yes, I’m actually posting modified versions of my past travels to Thailand now that I’ve become much better at editing and storytelling.

How has Covid-19 disrupted your life?

I am a Kenyan travel vlogger who focuses on showcasing my country to the rest of the world.

Because of the pandemic, I am unable to continue with some of my plans. When the first Covid-19 case was announced, I was just getting back to vlogging after a four-month hiatus.

I was making videos on how to travel to Mombasa on a budget and how to camp in Diani. The videos were exquisite.

How would you describe the last 60 days with regards to content creation?

To be honest, it has been difficult. My audience is largely interested in local travels, so it has been really hard to stay relevant.

But then again, I have to ensure that I upload some content for consistency, and to grow my channel.

Are your videos getting more views? Is there pressure to create more content?

Not really because most people are at home and my content is travel-based. However, although the viewership numbers have dropped, the number of subscribers has gone up significantly.

Do you have any advice for your colleagues?

I would advise other content creators not to give up. I may not be getting as many views now, but I’m optimistic that when people are ready to start travelling again, I will get them in plenty.

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