Business News of Wednesday, 27 December 2017
Source: Abigail Naa Karley Clegg
The second largest telecommunication company in Ghana has launched Ghana’s biggest promotion dubbed ‘Win Everyday!’ to reward and empower its customers to live their dreams to the fullest.
This promo is in line with the new entity’s strategy and keenness to expand and reach all customer segments with its Bigger, Better and Stronger services across the country.
“Win Every day” is to express AirtelTigo’s appreciation to customers for their loyalty to the company and brand by giving away prizes ranging from smart phones, television, living room furniture, laptops and brand new 4×4 vehicle among others.
All that customers need to do is by subscribing to the promotion by sending START to short code 470 at a fee of 40 pesewas daily. Customers will receive a notification message welcoming them to the promotion, then they will have to answer a question. Each question answered will cost 30 pesewas and for every correct answer, customers will get 50 points that will increase their points and chance of winning – customers with the highest accumulated points each day, weekly and monthly will get a prize.
Commenting on the promotion, Roshi Motman, CEO of AirtelTigo said “Our aim is to make AirtelTigo the telecommunication network that is closest to its customers. A brand that deeply believes in enriching the lives of our customers beyond the provision of telecom and lifestyle solutions. We understand our customers aspire for greater things and work hard to actualize these aspirations; therefore we want to give them a great end to this year and a fantastic start next year to make their dreams come true through the “Win Everyday Promotion”.
“For me, there’s no higher praise than hearing a customer say they recommend AirtelTigo to family and friends, so we wanted to get this right,” said Arslan Khan, Chief Commercial Officer. “And, what better way to show our appreciation than by delighting our customers every day. This promotion is open to all prepaid customers on our network.
AirtelTigo is the second largest Mobile Network Operator in Ghana. The mobile operator which is the result of the merger of the erstwhile Airtel Ghana Limited and Tigo, the first of its kind in Ghana, offers superior network, best in class service to customers, enabling wider access to communication solutions for businesses and mobile financial services to all customers across Ghana.