Kweku Asamoah being assisted by some officials of NIB to cut the tape to officially open the branch
The National Investment Bank (NIB) has opened a branch at the Kumasi City Mall.
The Kumasi City Mall branch is the 7th NIB branch in the Ashanti Region and the 48th branch nationwide.
The opening of the branch in Kumasi comes a week after the Makola Branch was opened in Accra.
At the brief opening ceremony, Managing Director/Chief Executive Officer (CEO) of NIB, John Kweku Asamoah, reiterated his call on staff to make excellent customer service delivery their top priority.
He stated that excellent service delivery is a prerequisite for business success in the highly competitive banking industry.
Mr Asamoah further urged staff to endeavor to understand the socio-cultural beliefs of customers, as this was critical to delivering excellent customer satisfaction.
He disclosed that NIB would open two additional branches in the Ashanti Region before the close of the year.
The CEO added that NIB is poised to bring banking to the doorsteps of customers, hence the drive to open more branches nationwide, and urged customers to patronize the products and services of the bank.
A business desk report