1 April 2011
Last updated at 04:20 ET
Marks and Spencer has announced it is to re-enter the French retail market, 10 years after shutting down all its European stores.
The company said it would open a 15,000 square foot store on the Champs-Elysées in Paris later this year.
M&S also said it was in talks with its partner SSP to launch a number of its Simply Food stores, under franchise, in Paris.
The retailer is also planning to launch an international online service.
M&S closed all its European stores in 2001 in order to focus on its core UK business.
“Marks and Spencer has great brand awareness here in France and a place in customers’ hearts,” said Marc Bolland, Marks and Spencer’s chief executive.
The new French store and website are expected to open ahead of the Christmas trading period.
M&S is the UK’s largest clothing retailer with a significant presence in the food market.
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M&S to return to French market
