Yudala, Africa’s pioneer composite e-commerce outfit has signed on multiple award-winning Contemporary Gospel artiste, Frank Edwards as a brand ambassador.
The announcement, which was officially released by Yudala on Monday, comes on the heels of the Yudala Zero Gravity Rock Gospel Concert held at the Federal Palace Hotel, Lagos on Sunday November 20th during which it was revealed that the company will be signing on a brand ambassador from one of the ten major artistes featured at the concert.
By virtue of the agreement, Frank Edwards, who is renowned as a talented singer-songwriter, worship leader, musician, producer and sound engineer is expected to prominently represent the Yudala brand and feature heavily in the company’s marketing campaigns and consumer-focused strategies, while leveraging on his considerable following and popularity on social media to further deepen the brand’s growing impression in the market.
In addition, Frank Edwards is expected to play a more significant role in Yudala’s future events, specifically the Rock Gospel Concerts which formed a major part of Yudala Zero Gravity Mega Music Concerts.
Speaking during the concert signing ceremony which held at the Yudala Headquarters in Lagos, Edwards revealed his excitement at being selected to represent the Yudala brand, which according to him, is one of the most visible brands in the country today.
“I am delighted to be here today and on being signed on as a brand ambassador for Yudala. It is a privilege to be associated with a top brand such as Yudala which is one of the most visible and credible companies in Nigeria and Africa at the moment.
