Augustine Ewiah in the midst of speakers at the event
THE 2025 edition of the Ghana Real Estate ladies edition, organised by one of the country’s leading real estate consultancy firms, Cameo 1 Homes, has received massive applause following a successful event.
With over two hundred guests in attendance, the event, moderated by celebrated and award-winning Content Creator, Ivy Prosper, brought together stakeholders in the Real Estate network to socialize and learn from one another.
CEO of Ghana Bound Brokers, Yaba Afful Logotse, cautioned new businesses in the real estate sector to prioritise acquiring land from legitimate sources. Speaking on a panel, Yaba Logotse emphasised the importance of responsible land acquisition practices to avoid potential legal and reputational risks.
She advised against overpricing properties, warning that it could deter potential buyers and harm the business in the long run.
“There is a need for real estate companies to strike a balance between profitability and customer affordability. By doing so, they can establish a strong reputation, attract more buyers, and ultimately drive growth in the industry,” she said.
Ewells Realty and Consultancy CEO, Hannah Atias, expressed concern about the extreme tax on real estate. She emphasised that high taxes can stifle growth and profitability in the industry.
Addressing the issue of low sales after December festivities across the country, Ms. Atiase advised property owners to explore alternative uses for their properties during periods of low demand, such as renting them out for different purposes.
Strategic Advisor, Lorraine Wright-Boateng, MBE, urged women in the real estate business to get connected to experts in the industry when faced with challenges, saying women’s involvement in the sector cannot be compared to that of men, hence there is an urgent need to get connected so they can learn and improve the business.
CEO of Cameo 1 Homes, Augustine Ewiah, in an interview, stated that the event provides a platform for women to share their experiences, challenges, and successes in the industry.
He added that the event allows participants to learn about the latest trends, investment opportunities, and challenges in the real estate sector.
“The event is helping women in Ghana navigate the industry more effectively and make informed decisions about their careers or investments,” he noted.
Other speakers at the event include Lisa Watt, Akeya Natasha, Sandra N. Mundzimba, Aba Amoa, and Jessi Akinsue.