Ruto declares creativity and technology new path to economic freedom in Mashujaa Day message

President William Ruto has urged Kenyans to embrace creativity, innovation and technology as the next frontier in the country’s pursuit of economic freedom, using his 2026 Mashujaa Day message to celebrate people building livelihoods through the creative economy.In a message issued on Tuesday, October 20, 2026, the President drew a parallel between the freedom fought for by Kenya’s national heroes and the economic opportunities that today’s generation can unlock through talent, digital innovation and creative work.