NDC Deputy Communications Director Throws Support Behind Dr Samuel Ayeh’s Bid for Party Position

The contest for positions within the National Democratic Congress (NDC) is attracting attention as Dr Samuel Ayeh receives support from a senior figure in the party’s communications team for his bid to become Deputy National Communications Officer.

The endorsement could give Ayeh added attention as he seeks to secure a place in the party’s national communications structure. It also brings fresh focus to the role communication officers play in shaping the NDC’s public image and defending its policies.

According to a GhanaWeb report published on Monday, November 2, 2026, an NDC Deputy Communications Director has publicly backed Dr Samuel Ayeh’s ambition to occupy the Deputy National Communications Officer position.

The support is significant because party communication teams are often at the centre of political debates, especially when the government faces criticism or when the opposition needs to explain its position on important national issues.

For a party such as the NDC, which has a large political following across the country, effective communication is an important part of its political work. Its communications officers are expected to explain party decisions, respond to criticism, engage the media and present the party’s message to the public.

The Deputy National Communications Officer position therefore comes with responsibilities that go beyond simply speaking on radio or television. Whoever occupies the role may be expected to work closely with other party officials, help coordinate public messages and ensure that the party’s position is clearly understood.

The backing for Ayeh may also attract interest from party members who are following the internal contest. Endorsements from people already serving in the communications structure can draw attention to an aspirant’s campaign, although they do not automatically guarantee victory.

For Ayeh, the challenge will be to convince party delegates and members that he has the experience, commitment and ability needed for the position. Support from a senior communications figure may strengthen his public profile, but the final decision will depend on the party’s selection process.

It is also important to note that the available GhanaWeb report extract does not provide the full statement made by the Deputy Communications Director or details of other people contesting the position. It would therefore be premature to suggest that the endorsement has settled the contest.

As the process continues, attention will remain on the candidates, their plans and the level of support they can attract within the party.