Minister for Government Communications, Felix Kwakye Ofosu, has reaffirmed the government’s commitment to revitalising state-owned media organisations to ensure their viability and competitiveness.
Appearing before the Public Accounts Committee (PAC) on Friday, November 7, Mr. Ofosu Kwakye said the Ministry, in partnership with the State Interests and Governance Authority (SIGA), was developing a comprehensive roadmap to transform state media entities such as the Ghana Broadcasting Corporation (GBC).
He acknowledged the persistent challenges faced by state media — including revenue shortfalls, inadequate logistics, and stiff competition from private and digital outlets — which have affected their operational sustainability.
“In the coming weeks, we should present a report to Cabinet for consideration, and once it is approved, we will engage the organisations regarding the transformation,” he said. “We will report to Parliament so that together we can fashion out a model to save these organisations.”
Touching on the operations of GBC, Mr. Ofosu urged the public to fulfil their legal obligation to pay TV licence fees, which he said remain an important source of revenue for the state broadcaster.
“You would be surprised that there are people who do not know that payment of TV licence is compulsory and backed by legislation,” he said. “I think the first point of call is to put in place an enforcement mechanism that compels people to pay, and people must be enticed through content development to pay.”
He added that while the TV licence fees alone cannot fully address GBC’s financial difficulties, they are an essential contribution to sustaining the broadcaster.
“The challenges of GBC go beyond the TV licence,” he noted. “There is a whole comprehensive programme that we are developing, but I will encourage everybody to pay the TV licence,” he stated.
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