Recently, the “Qingdao Opportunities – Qingdao Business Environment Promotion Conference,” hosted by the Information Office of the Qingdao Municipal People’s Government, was held in Frankfurt, Germany. The event showcased Qingdao’s business environment, industrial strengths, and investment opportunities to a German audience, aiming to attract businesses, capital, and talent and to promote high-quality economic development in the coastal city.
Ms. Fang Xinru, head of Chinese affairs for the city of Bingen, introduced Qingdao’s advantages: a strategic location with world-class ports linking the Asia‑Pacific and Europe; a strong industrial base in home appliances, automobiles, and equipment manufacturing; and emerging strengths in artificial intelligence, biopharmaceuticals, new energy, and new materials. She stressed that Qingdao is both an attractive investment destination and fertile ground for sustainable development.
Participants viewed the city promotional video “Qingdao of China,” produced by the Information Office of the Qingdao Municipal People’s Government. The video offered an overview of Qingdao’s location, historical development, cultural heritage, economic progress, and education system, and showcased the city’s red‑roofed buildings, green trees, blue seas, and azure skies—highlighting its charm as a modern international metropolis.
Mr. Hüseziyin Baraner, representing German entrepreneurs, said the video and materials deepened his appreciation for Qingdao’s long history and rich culture, while revealing a youthful, vibrant side of the city. The Chinese and German peoples should deepen mutual understanding so as to attract more Germans to invest and start businesses in Qingdao.
Ms. Hanna Kleber, a German tourism representative, said she had visited Qingdao many years ago and noted from the video that the city has grown and modernized. She hopes to return soon to experience those changes in person.
The event also featured an exhibition of Qingdao urban landscape photographs; attendees expressed eagerness to visit Qingdao for inspection tours when possible.