The management of Citi FM and Channel One TV, led by Managing Director Samuel Attah-Mensah, has paid a courtesy call on the leadership of GB Foods as part of efforts to strengthen the strategic partnership between the two institutions.
During the meeting, Samuel Attah-Mensah expressed gratitude to GB Foods for its continued collaboration, especially during the first quarter of the year.
“We just chose to extend the courtesy of paying a visit to GB Foods, to thank them for partnering with most of our programmes for, at least, the first quarter. It hasn’t come easily because you have options. But once you made a decision to partner, we also recognised the value you add to the things we do, and we hope that we have also transferred value to your brand.
“So, we are here to thank you and also to further open up the channels of engaging better as two organisations and also at the brand level,” he said.
On his part, the General Manager of GB Foods, David Afflu, reaffirmed the company’s dedication to deepening its collaboration with the media organisations.
“We believe this relationship that has started is going to blossom. Recently we partnered with you for the Heritage Caravan and also for the Back to Your Village Food Festival, both of which we believe our brand has been able to get some good mileage.
“We believe these are good opportunities for us to grow our brands together and grow this partnership further,” he noted.