As Ghana marks Heritage Month this March, kente weavers are celebrating Second Lady Samira Bawumia for her unwavering support of locally-made fabrics. Her frequent choice of kente, a traditional Ghanaian handwoven cloth, has not only made her a fashion icon but also a champion of indigenous craftsmanship.
Kente, a symbol of Ghanaian culture, pride, and royalty, has seen renewed interest thanks to Mrs. Bawumia’s elegant displays at both local and international events. Weavers from Bonwire, Kpetoe, and Agotime, renowned for their kente-making skills, have praised her for boosting the fabric’s popularity. Kwabena Boateng, a master weaver from Bonwire, shared, “When people see her wearing kente, they want to buy it too. This has increased demand for our work.”
Heritage Month is a time to honor Ghana’s cultural heritage, and Mrs. Bawumia’s actions align perfectly with this goal. By choosing Ghanaian-made fabrics over foreign brands, she has sparked conversations about the importance of supporting local industries. Her influence is not just about fashion; it’s about economic empowerment for artisans and preserving traditional crafts.
Social media users have also applauded her for setting a powerful example. Many see her as a role model who is reshaping perceptions of Ghanaian fashion, making it a symbol of sophistication and national pride.
As the celebrations continue, kente weavers hope more Ghanaians will follow her lead. By embracing locally-made products, they believe the nation can sustain its cultural heritage while creating opportunities for artisans across the country. Samira Bawumia’s love for kente is more than a style statement—it’s a call to action for all Ghanaians to take pride in their roots.
Source: YEN