{"id":212285,"date":"2024-08-22T23:42:52","date_gmt":"2024-08-22T23:42:52","guid":{"rendered":"https:\/\/www.ghanamma.com\/2024\/08\/22\/a-popular-ios-illustration-app-is-saying-no-to-generative-ai\/"},"modified":"2024-08-22T23:42:52","modified_gmt":"2024-08-22T23:42:52","slug":"a-popular-ios-illustration-app-is-saying-no-to-generative-ai","status":"publish","type":"post","link":"https:\/\/www.ghanamma.com\/2024\/08\/22\/a-popular-ios-illustration-app-is-saying-no-to-generative-ai\/","title":{"rendered":"A Popular iOS Illustration App Is Saying No to Generative AI"},"content":{"rendered":"<p><\/p>\n<div>\n<p class=\"paywall\">The backlash against image and video synthesis is not solely focused on creative app developers. Hardware manufacturer Wacom and game publisher Wizards of the Coast have faced criticism and issued apologies after using AI-generated content in their marketing materials. Toys \u201cR\u201d Us also faced a negative reaction after debuting an AI-generated commercial. Companies are still grappling with balancing the potential benefits of generative AI with the ethical concerns it raises.<\/p>\n<h2 class=\"paywall\">Artists and Critics React<\/h2>\n<p class=\"paywall\">So far, Procreate\u2019s anti-AI announcement has been met with a largely positive reaction in replies to its social media post. In a widely liked comment, artist Freya Holm\u00e9r wrote on X, \u201cThis is very appreciated, thank you.\u201d<\/p>\n<p class=\"paywall\">Some of the more outspoken opponents of image synthesis also replied favorably to Procreate\u2019s move. Karla Ortiz, who is a plaintiff in a lawsuit against AI image-generator companies, replied to Procreate\u2019s video on X, \u201cWhatever you need at any time, know I\u2019m here!! Artists support each other, and also support those who allow us to continue doing what we do! So thank you for all you all do and so excited to see what the team does next!\u201d<\/p>\n<p class=\"paywall\">Artist R. J. Palmer, who stoked the first major wave of AI art backlash with a viral tweet in 2022, also replied to Cuda\u2019s video statement, saying, \u201cNow thats the way to send a message. Now if only you guys could get a full power competitor to [Photoshop] on desktop with plugin support. Until someone can build a real competitor to high level [Photoshop] use, I\u2019m stuck with it.\u201d<\/p>\n<p class=\"paywall\">A few pro-AI users also replied to the X post, including AI-augmented artist Claire Silver, who uses generative AI as an accessibility tool. She wrote on X, \u201cMost of my early work is made with a combination of AI and Procreate. 7 years ago, before text to image was really even a thing. I loved Procreate because it used tech to boost accessibility. Like AI, it augmented trad skill to allow more people to create. No rules, only tools.\u201d<\/p>\n<p class=\"paywall\">Since AI image synthesis continues to be a highly charged subject among some artists, reaffirming support for human-centric creativity could be an effective differentiated marketing move for Procreate, which currently plays underdog to creativity app giant Adobe. While some may prefer to use AI tools, in an (ideally healthy) app ecosystem with personal choice in illustration apps, people can follow their conscience.<\/p>\n<p class=\"paywall\">Procreate\u2019s anti-AI stance is slightly risky, because it might also polarize part of its user base\u2014and if the company changes its mind about including generative AI in the future, it will have to walk back its pledge. But for now, Procreate is confident in its decision: \u201cIn this technological rush, this might make us an exception or seem at risk of being left behind,\u201d Procreate wrote. \u201cBut we see this road less traveled as the more exciting and fruitful one for our community.\u201d<\/p>\n<p class=\"paywall\"><em>This story originally appeared on<\/em> <em>Ars Technica.<\/em><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The backlash against image and video synthesis is not solely focused on creative app developers. Hardware manufacturer Wacom and game publisher Wizards of the Coast have faced criticism and issued apologies after using AI-generated content in their marketing materials. Toys \u201cR\u201d Us also faced a negative reaction after debuting an AI-generated commercial. Companies are still [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-212285","post","type-post","status-publish","format-standard","category-technology"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A Popular iOS Illustration App Is Saying No to Generative AI - Ghanamma.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ghanamma.com\/2024\/08\/22\/a-popular-ios-illustration-app-is-saying-no-to-generative-ai\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A Popular iOS Illustration App Is Saying No to Generative AI - Ghanamma.com\" \/>\n<meta property=\"og:description\" content=\"The backlash against image and video synthesis is not solely focused on creative app developers. 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