{"id":199934,"date":"2024-07-15T14:33:07","date_gmt":"2024-07-15T14:33:07","guid":{"rendered":"https:\/\/www.ghanamma.com\/2024\/07\/15\/chelsea-fans-divided-as-blues-release-new-2024-25-home-kit\/"},"modified":"2024-07-15T14:33:07","modified_gmt":"2024-07-15T14:33:07","slug":"chelsea-fans-divided-as-blues-release-new-2024-25-home-kit","status":"publish","type":"post","link":"https:\/\/www.ghanamma.com\/2024\/07\/15\/chelsea-fans-divided-as-blues-release-new-2024-25-home-kit\/","title":{"rendered":"Chelsea fans divided as Blues release new 2024\/25 home kit \u2013"},"content":{"rendered":"<p><\/p>\n<div>\n<p><strong>Chelsea have unveiled their new home shirt for the 2024\/25 season, with many fans less than impressed by the design.<\/strong><\/p>\n<p>Under the tagline \u2018We Burn Blue\u2019, Chelsea\u2019s new shirt draws inspiration from the fire inside Chelsea fans and the \u201cburning passion unite the entire club behind a shared ambition to succeed on and off the pitch\u201d.<\/p>\n<p>The traditional blue base is covered in what is described as a \u201cmelting pot pattern\u201d \u2013 a series of swirls across the shirt designed to resemble the melting of gold and silver.<\/p>\n<p>Orange accents are used on the cuffs and around the Chelsea crest and Nike emblem.<\/p>\n<p>The release was met with a largely negative response from Chelsea fans. Many described it as \u201cthe worst kit ever\u201d, while others used the terms \u201ctragic\u201d and \u201cterrible\u201d. Some supporters, however, were impressed with the new shirt.<\/p>\n<blockquote class=\"twitter-tweet\">\n<p lang=\"en\" dir=\"ltr\">New season. New era. New fire.<\/p>\n<p>Introducing your Chelsea 24\/25 home kit.<a href=\"https:\/\/twitter.com\/hashtag\/WeBurnBlue?src=hash&amp;ref_src=twsrc%5Etfw\">#WeBurnBlue<\/a> <a href=\"https:\/\/t.co\/1GANsL8FkA\">pic.twitter.com\/1GANsL8FkA<\/a><\/p>\n<p>\u2014 Chelsea FC (@ChelseaFC) <a href=\"https:\/\/twitter.com\/ChelseaFC\/status\/1812744086866088313?ref_src=twsrc%5Etfw\">July 15, 2024<\/a><\/p>\n<\/blockquote>\n<p>Once again, Chelsea have released their new kit without a front-of-shirt sponsor after failing to find a fresh agreement before the manufacturing deadline.<\/p>\n<p>The Blues\u2019 previous deal with Infinite Athlete was a one-year agreement as Chelsea had banked on getting back into the Champions League this season and being able to negotiate themselves a more lucrative sponsorship.<\/p>\n<p>Infinite Athlete have moved to the sleeve of Chelsea\u2019s training kit but the search for a replacement on the front of their new shirts continues.<\/p>\n<p>Reports have suggested Chelsea could once again look to strike a short-term deal in the hope of sealing a spot in the Champions League this year under new manager Enzo Maresca.<\/p>\n<p>As was the case last season, fans can now buy the new home shirt without a sponsor. Should a front-of-shirt sponsorship be agreed, that version of the kit will also be available for purchase.<\/p>\n<p><!-- CONTENT END 1 --><\/p><\/div>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Chelsea have unveiled their new home shirt for the 2024\/25 season, with many fans less than impressed by the design. Under the tagline \u2018We Burn Blue\u2019, Chelsea\u2019s new shirt draws inspiration from the fire inside Chelsea fans and the \u201cburning passion unite the entire club behind a shared ambition to succeed on and off the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":199935,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-199934","post","type-post","status-publish","format-standard","has-post-thumbnail","category-sports"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Chelsea fans divided as Blues release new 2024\/25 home kit \u2013 - Ghanamma.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ghanamma.com\/2024\/07\/15\/chelsea-fans-divided-as-blues-release-new-2024-25-home-kit\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Chelsea fans divided as Blues release new 2024\/25 home kit \u2013 - Ghanamma.com\" \/>\n<meta property=\"og:description\" content=\"Chelsea have unveiled their new home shirt for the 2024\/25 season, with many fans less than impressed by the design. Under the tagline \u2018We Burn Blue\u2019, Chelsea\u2019s new shirt draws inspiration from the fire inside Chelsea fans and the \u201cburning passion unite the entire club behind a shared ambition to succeed on and off the [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ghanamma.com\/2024\/07\/15\/chelsea-fans-divided-as-blues-release-new-2024-25-home-kit\/\" \/>\n<meta property=\"og:site_name\" content=\"Ghanamma.com\" \/>\n<meta property=\"article:published_time\" content=\"2024-07-15T14:33:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ghanamma.com\/2024\/wp-content\/uploads\/2024\/07\/image-1092.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"608\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Ghana News\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ghana News\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/07\\\/15\\\/chelsea-fans-divided-as-blues-release-new-2024-25-home-kit\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/07\\\/15\\\/chelsea-fans-divided-as-blues-release-new-2024-25-home-kit\\\/\"},\"author\":{\"name\":\"Ghana News\",\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/#\\\/schema\\\/person\\\/c70749f3edfbfcd92d45e933f0fe10b5\"},\"headline\":\"Chelsea fans divided as Blues release new 2024\\\/25 home kit \u2013\",\"datePublished\":\"2024-07-15T14:33:07+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/07\\\/15\\\/chelsea-fans-divided-as-blues-release-new-2024-25-home-kit\\\/\"},\"wordCount\":317,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/07\\\/15\\\/chelsea-fans-divided-as-blues-release-new-2024-25-home-kit\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/image-1092.png\",\"articleSection\":[\"Sports\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/07\\\/15\\\/chelsea-fans-divided-as-blues-release-new-2024-25-home-kit\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/07\\\/15\\\/chelsea-fans-divided-as-blues-release-new-2024-25-home-kit\\\/\",\"url\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/07\\\/15\\\/chelsea-fans-divided-as-blues-release-new-2024-25-home-kit\\\/\",\"name\":\"Chelsea fans divided as Blues release new 2024\\\/25 home kit \u2013 - 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