\n
Manchester United hiring Omar Berrada from Manchester City as their new chief executive looks like a masterstroke.<\/p>\n
Omar is a very impressive guy. He\u2019s a great person to work with and someone I\u2019ve shared a lot of insightful conversations with during his time at the Etihad.\u00a0<\/p>\n
His background is more business-based and focused around the structure of a club, so he will provide stability in that sense where it is needed.<\/p>\n
He\u2019s been a big part of the progression and growth of City Football Group, so this is a top acquisition for United \u2014 and a sensible one.<\/p>\n
This is what\u2019s needed at Old Trafford in terms of the bigger picture. Everyone speaks about their issues on the pitch but you have to get things right off it first.<\/p>\n
A good example is when the new owners came in at Newcastle. One of the first things they did was to bring Dan Ashworth into a senior backroom position.<\/p>\n
Football clubs at the top level are businesses and when we talk about cultures, standards and behaviours, it all starts with having people in the right leadership roles.<\/p>\n
Omar is the perfect man to oversee that and give United a sustained chance at being successful.<\/p>\n
Read more: Man Utd confirm appointment of City\u2019s Berrada as new CEO<\/p>\n
Part of the game<\/h2>\n
For City, the news of Omar joining their bitter rivals will have come as a shock \u2014 but it\u2019s a part of business.<\/p>\n
They have done the same thing in years gone by, poaching figureheads from other leading clubs and hiring those who have excelled elsewhere.<\/p>\n
Txiki Begiristain and Ferran Soriano both had previous at Barcelona and eventually proved key in luring Pep Guardiola to City, even though it took them a few years.<\/p>\n
When another club makes approaches for your staff members, it\u2019s a compliment to how well you\u2019re running things and the trajectory you\u2019re on.<\/p>\n
The beauty of City\u2019s structure is they will have planned for things like this and you can guarantee Omar\u2019s replacement will be an outstanding candidate.<\/p>\n
Before accepting the job at Old Trafford, Omar will have been able to get a feel for where United are at and where they want to go.<\/p>\n
He\u2019ll have laid out his vision and timescale and they\u2019ve obviously liked it, so once he\u2019s in the door, I\u2019d expect to see more new staff brought in swiftly.<\/p>\n
It\u2019s not going to be a quick fix but United fans should be upbeat about the impact he can have on their club.<\/p>\n
It\u2019s been a very slow start to the January transfer window, hasn\u2019t it?<\/p>\n
Don\u2019t ask me why clubs wait until the very last minute to do deals because I genuinely don\u2019t know! You\u2019d think they\u2019d know better by now.<\/p>\n
Big sides tend to only move in January when the opportunity is right but Arsenal\u2019s hunt for a striker is one I could still see coming off before deadline day.\u00a0<\/p>\n
Ivan Toney\u2019s name is the one being mentioned most but it\u2019s all going to come down to whether Brentford want to sell him.<\/p>\n
What is Toney worth to them? Well, if he\u2019s the difference between going down and staying up, he\u2019s worth more than \u00a3100million.<\/p>\n
The Bees are one of the most analytical clubs going, so they\u2019ll work out all the percentages with and without Ivan and make a considered decision in response to any bids.<\/p>\n
Yes, the Gunners could do with reinforcing their forward line. But at the end of the day, even signing Erling Haaland wouldn\u2019t guarantee them the title this season.<\/p>\n
They\u2019re in a good place, so there\u2019s no need to panic. If the right man is available this month, then move. If not, they need to show patience<\/p>\n
LiveScore: Live Sport Updates<\/h3>\n
<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"
Manchester United hiring Omar Berrada from Manchester City as their new chief executive looks like a masterstroke. Omar is a very impressive guy. He\u2019s a great person to work with and someone I\u2019ve shared a lot of insightful conversations with during his time at the Etihad.\u00a0 His background is more business-based and focused around the […]<\/p>\n","protected":false},"author":1,"featured_media":142192,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-142191","post","type-post","status-publish","format-standard","has-post-thumbnail","category-sports"],"yoast_head":"\n
Impressive Berrada the Man to fix United \u2013 - Ghanamma.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ghanamma.com\/2024\/01\/23\/impressive-berrada-the-man-to-fix-united\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Impressive Berrada the Man to fix United \u2013 - Ghanamma.com\" \/>\n<meta property=\"og:description\" content=\"Manchester United hiring Omar Berrada from Manchester City as their new chief executive looks like a masterstroke. Omar is a very impressive guy. He\u2019s a great person to work with and someone I\u2019ve shared a lot of insightful conversations with during his time at the Etihad.\u00a0 His background is more business-based and focused around the […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ghanamma.com\/2024\/01\/23\/impressive-berrada-the-man-to-fix-united\/\" \/>\n<meta property=\"og:site_name\" content=\"Ghanamma.com\" \/>\n<meta property=\"article:published_time\" content=\"2024-01-23T10:36:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ghanamma.com\/2024\/wp-content\/uploads\/2024\/01\/image-856.png\" \/>\n\t<meta property=\"og:image:width\" content=\"707\" \/>\n\t<meta property=\"og:image:height\" content=\"398\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Ghana News\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ghana News\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/01\\\/23\\\/impressive-berrada-the-man-to-fix-united\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/01\\\/23\\\/impressive-berrada-the-man-to-fix-united\\\/\"},\"author\":{\"name\":\"Ghana News\",\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/#\\\/schema\\\/person\\\/c70749f3edfbfcd92d45e933f0fe10b5\"},\"headline\":\"Impressive Berrada the Man to fix United \u2013\",\"datePublished\":\"2024-01-23T10:36:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/01\\\/23\\\/impressive-berrada-the-man-to-fix-united\\\/\"},\"wordCount\":661,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/01\\\/23\\\/impressive-berrada-the-man-to-fix-united\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/image-856.png\",\"articleSection\":[\"Sports\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/01\\\/23\\\/impressive-berrada-the-man-to-fix-united\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/01\\\/23\\\/impressive-berrada-the-man-to-fix-united\\\/\",\"url\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/01\\\/23\\\/impressive-berrada-the-man-to-fix-united\\\/\",\"name\":\"Impressive Berrada the Man to fix United \u2013 - Ghanamma.com\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/01\\\/23\\\/impressive-berrada-the-man-to-fix-united\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/01\\\/23\\\/impressive-berrada-the-man-to-fix-united\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/image-856.png\",\"datePublished\":\"2024-01-23T10:36:36+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/#\\\/schema\\\/person\\\/c70749f3edfbfcd92d45e933f0fe10b5\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/01\\\/23\\\/impressive-berrada-the-man-to-fix-united\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/01\\\/23\\\/impressive-berrada-the-man-to-fix-united\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/01\\\/23\\\/impressive-berrada-the-man-to-fix-united\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/image-856.png\",\"contentUrl\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/image-856.png\",\"width\":707,\"height\":398},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/01\\\/23\\\/impressive-berrada-the-man-to-fix-united\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Impressive Berrada the Man to fix United \u2013\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/#website\",\"url\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/\",\"name\":\"Ghanamma.com\",\"description\":\"Ghana mma provides breaking news, top stories in Ghana, Africa, business, entertainment, politics and more.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/#\\\/schema\\\/person\\\/c70749f3edfbfcd92d45e933f0fe10b5\",\"name\":\"Ghana News\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/22cb97c2b08df229330efb2b8c2645feaae8d3ca3ee434035fbb668b5b82f570?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/22cb97c2b08df229330efb2b8c2645feaae8d3ca3ee434035fbb668b5b82f570?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/22cb97c2b08df229330efb2b8c2645feaae8d3ca3ee434035fbb668b5b82f570?s=96&d=mm&r=g\",\"caption\":\"Ghana News\"},\"sameAs\":[\"https:\\\/\\\/www.ghanamma.com\\\/2024\"],\"url\":\"https:\\\/\\\/www.ghanamma.com\\\/2024\\\/author\\\/ghanamma\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Impressive Berrada the Man to fix United \u2013 - Ghanamma.com","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.ghanamma.com\/2024\/01\/23\/impressive-berrada-the-man-to-fix-united\/","og_locale":"en_US","og_type":"article","og_title":"Impressive Berrada the Man to fix United \u2013 - Ghanamma.com","og_description":"Manchester United hiring Omar Berrada from Manchester City as their new chief executive looks like a masterstroke. Omar is a very impressive guy. He\u2019s a great person to work with and someone I\u2019ve shared a lot of insightful conversations with during his time at the Etihad.\u00a0 His background is more business-based and focused around the […]","og_url":"https:\/\/www.ghanamma.com\/2024\/01\/23\/impressive-berrada-the-man-to-fix-united\/","og_site_name":"Ghanamma.com","article_published_time":"2024-01-23T10:36:36+00:00","og_image":[{"width":707,"height":398,"url":"https:\/\/www.ghanamma.com\/2024\/wp-content\/uploads\/2024\/01\/image-856.png","type":"image\/png"}],"author":"Ghana News","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Ghana News","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.ghanamma.com\/2024\/01\/23\/impressive-berrada-the-man-to-fix-united\/#article","isPartOf":{"@id":"https:\/\/www.ghanamma.com\/2024\/01\/23\/impressive-berrada-the-man-to-fix-united\/"},"author":{"name":"Ghana News","@id":"https:\/\/www.ghanamma.com\/2024\/#\/schema\/person\/c70749f3edfbfcd92d45e933f0fe10b5"},"headline":"Impressive Berrada the Man to fix United \u2013","datePublished":"2024-01-23T10:36:36+00:00","mainEntityOfPage":{"@id":"https:\/\/www.ghanamma.com\/2024\/01\/23\/impressive-berrada-the-man-to-fix-united\/"},"wordCount":661,"commentCount":0,"image":{"@id":"https:\/\/www.ghanamma.com\/2024\/01\/23\/impressive-berrada-the-man-to-fix-united\/#primaryimage"},"thumbnailUrl":"https:\/\/www.ghanamma.com\/2024\/wp-content\/uploads\/2024\/01\/image-856.png","articleSection":["Sports"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.ghanamma.com\/2024\/01\/23\/impressive-berrada-the-man-to-fix-united\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.ghanamma.com\/2024\/01\/23\/impressive-berrada-the-man-to-fix-united\/","url":"https:\/\/www.ghanamma.com\/2024\/01\/23\/impressive-berrada-the-man-to-fix-united\/","name":"Impressive Berrada the Man to fix United \u2013 - Ghanamma.com","isPartOf":{"@id":"https:\/\/www.ghanamma.com\/2024\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.ghanamma.com\/2024\/01\/23\/impressive-berrada-the-man-to-fix-united\/#primaryimage"},"image":{"@id":"https:\/\/www.ghanamma.com\/2024\/01\/23\/impressive-berrada-the-man-to-fix-united\/#primaryimage"},"thumbnailUrl":"https:\/\/www.ghanamma.com\/2024\/wp-content\/uploads\/2024\/01\/image-856.png","datePublished":"2024-01-23T10:36:36+00:00","author":{"@id":"https:\/\/www.ghanamma.com\/2024\/#\/schema\/person\/c70749f3edfbfcd92d45e933f0fe10b5"},"breadcrumb":{"@id":"https:\/\/www.ghanamma.com\/2024\/01\/23\/impressive-berrada-the-man-to-fix-united\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.ghanamma.com\/2024\/01\/23\/impressive-berrada-the-man-to-fix-united\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.ghanamma.com\/2024\/01\/23\/impressive-berrada-the-man-to-fix-united\/#primaryimage","url":"https:\/\/www.ghanamma.com\/2024\/wp-content\/uploads\/2024\/01\/image-856.png","contentUrl":"https:\/\/www.ghanamma.com\/2024\/wp-content\/uploads\/2024\/01\/image-856.png","width":707,"height":398},{"@type":"BreadcrumbList","@id":"https:\/\/www.ghanamma.com\/2024\/01\/23\/impressive-berrada-the-man-to-fix-united\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.ghanamma.com\/2024\/"},{"@type":"ListItem","position":2,"name":"Impressive Berrada the Man to fix United \u2013"}]},{"@type":"WebSite","@id":"https:\/\/www.ghanamma.com\/2024\/#website","url":"https:\/\/www.ghanamma.com\/2024\/","name":"Ghanamma.com","description":"Ghana mma provides breaking news, top stories in Ghana, Africa, business, entertainment, politics and more.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.ghanamma.com\/2024\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.ghanamma.com\/2024\/#\/schema\/person\/c70749f3edfbfcd92d45e933f0fe10b5","name":"Ghana News","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/22cb97c2b08df229330efb2b8c2645feaae8d3ca3ee434035fbb668b5b82f570?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/22cb97c2b08df229330efb2b8c2645feaae8d3ca3ee434035fbb668b5b82f570?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/22cb97c2b08df229330efb2b8c2645feaae8d3ca3ee434035fbb668b5b82f570?s=96&d=mm&r=g","caption":"Ghana News"},"sameAs":["https:\/\/www.ghanamma.com\/2024"],"url":"https:\/\/www.ghanamma.com\/2024\/author\/ghanamma\/"}]}},"_links":{"self":[{"href":"https:\/\/www.ghanamma.com\/2024\/wp-json\/wp\/v2\/posts\/142191","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ghanamma.com\/2024\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ghanamma.com\/2024\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ghanamma.com\/2024\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ghanamma.com\/2024\/wp-json\/wp\/v2\/comments?post=142191"}],"version-history":[{"count":0,"href":"https:\/\/www.ghanamma.com\/2024\/wp-json\/wp\/v2\/posts\/142191\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ghanamma.com\/2024\/wp-json\/wp\/v2\/media\/142192"}],"wp:attachment":[{"href":"https:\/\/www.ghanamma.com\/2024\/wp-json\/wp\/v2\/media?parent=142191"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ghanamma.com\/2024\/wp-json\/wp\/v2\/categories?post=142191"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ghanamma.com\/2024\/wp-json\/wp\/v2\/tags?post=142191"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}