{"id":139537,"date":"2024-01-16T09:17:31","date_gmt":"2024-01-16T09:17:31","guid":{"rendered":"https:\/\/www.ghanamma.com\/2024\/01\/16\/ghana-beverage-awards-2023-launched-new-award-category-unveiled\/"},"modified":"2024-01-16T09:17:31","modified_gmt":"2024-01-16T09:17:31","slug":"ghana-beverage-awards-2023-launched-new-award-category-unveiled","status":"publish","type":"post","link":"https:\/\/www.ghanamma.com\/2024\/01\/16\/ghana-beverage-awards-2023-launched-new-award-category-unveiled\/","title":{"rendered":"Ghana Beverage Awards 2023 launched \u2014 New award category unveiled \u2013"},"content":{"rendered":"<p><\/p>\n<div>\n<p><strong>Global Media Alliance, a leading integrated marketing and communications firm, has launched the 2023 Ghana Beverage Awards (GBA), setting the stage for a year of celebration and recognition of players within the beverage industry.\u00a0<\/strong><\/p>\n<p>Consequently, nominations, which opened from January 11, will end on February 26, 2024.<\/p>\n<p>As part of the launch, a new category, Sustainability Champion of the Year, was announced. It is in recognition of the growing importance of environmental and social responsibility in the industry.<\/p>\n<p>It also aims to celebrate businesses actively leading the charge towards sustainable practices within the beverage industry.<\/p>\n<p>Speaking at the launch, Ernest Boateng, Chief Executive Officer of Global Media Alliance, stressed the importance of sustainable practices in the beverage industry, praising companies for adopting them and noted the need to protect the environment for continued benefits.\u00a0<\/p>\n<p>\u201cSustainable practices are not just a necessity but an opportunity for businesses to differentiate themselves and create a positive impact on the environment and communities,\u201d he explained.<\/p>\n<p>He also applauded the beverage industry for its significant contribution to national development, citing its role in driving economic growth, job creation, and impactful community initiatives.\u00a0<\/p>\n<p>\u201cOur beverage industry has been the cornerstone of the economy, championing growth, development, and innovation. It has been a key partner in driving economic growth by supporting sustainable livelihoods through the creation of jobs and the design and implementation of uniquely curated CSR initiatives for members of the communities in which they operate, and Ghana as a whole.<\/p>\n<p>Cognisant of the significant role of the beverage industry in our lives, it is imperative that we recognise and reward their hard work. We hope this avenue will continue to spur players in the industry to exude more excellence,\u201d Mr Boateng added.<\/p>\n<h2 class=\"wp-block-heading\"><strong>Side attraction<\/strong><\/h2>\n<p>To build excitement for the awards night, Global Media Alliance will organise a masterclass for bartenders of selected bars, restaurants and lounges.\u00a0<\/p>\n<p>This session aims to foster learning and the transfer of knowledge to raise a new generation of bartenders.\u00a0<\/p>\n<p>Similarly, there will also be a beverage village party to bring participating beverage companies closer to their consumers while helping to drive sales.<\/p>\n<p>With eight years of existence, GBA has spotlighted compelling beverage brands and advanced industry knowledge and technology adoption.\u00a0<\/p>\n<p><!-- AI CONTENT END 1 --><\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Global Media Alliance, a leading integrated marketing and communications firm, has launched the 2023 Ghana Beverage Awards (GBA), setting the stage for a year of celebration and recognition of players within the beverage industry.\u00a0 Consequently, nominations, which opened from January 11, will end on February 26, 2024. As part of the launch, a new category, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":139538,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-139537","post","type-post","status-publish","format-standard","has-post-thumbnail","category-business"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ghana Beverage Awards 2023 launched \u2014 New award category unveiled \u2013 - Ghanamma.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ghanamma.com\/2024\/01\/16\/ghana-beverage-awards-2023-launched-new-award-category-unveiled\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ghana Beverage Awards 2023 launched \u2014 New award category unveiled \u2013 - Ghanamma.com\" \/>\n<meta property=\"og:description\" content=\"Global Media Alliance, a leading integrated marketing and communications firm, has launched the 2023 Ghana Beverage Awards (GBA), setting the stage for a year of celebration and recognition of players within the beverage industry.\u00a0 Consequently, nominations, which opened from January 11, will end on February 26, 2024. 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