{"id":78353,"date":"2023-06-23T08:55:29","date_gmt":"2023-06-23T08:55:29","guid":{"rendered":"https:\/\/www.ghanamma.com\/2023\/06\/23\/airteltigo-rebrands-to-at-simplifying-the-name-enhancing-the-promise\/"},"modified":"2023-06-23T08:55:29","modified_gmt":"2023-06-23T08:55:29","slug":"airteltigo-rebrands-to-at-simplifying-the-name-enhancing-the-promise","status":"publish","type":"post","link":"https:\/\/www.ghanamma.com\/2023\/06\/23\/airteltigo-rebrands-to-at-simplifying-the-name-enhancing-the-promise\/","title":{"rendered":"AirtelTigo Rebrands to AT: Simplifying the Name, Enhancing the Promise"},"content":{"rendered":"<p><\/p>\n<div>\n<div class=\"td-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"696\" height=\"355\" class=\"entry-thumb td-modal-image\" src=\"https:\/\/www.ghanamma.com\/wp-content\/uploads\/2023\/06\/IMG_0813.jpeg\"   alt=\"\" title=\"IMG_0813\"\/><\/div>\n<p> <!-- A generated by theme --> <\/p>\n<p> <!-- end A --> <\/p>\n<p> <!-- A generated by theme --> <\/p>\n<p> <!-- end A --> <\/p>\n<p class=\"p2\"><strong><span class=\"s1\">In a move to further solidify its brand identity and deliver on its promise of simplicity, AirtelTigo, one of Ghana\u2019s leading telecommunications networks, has announced a name change to AT, effective from June 22, 2023. This change reflects the company\u2019s commitment to providing innovative services while making it easier for customers to engage with them.<\/span><\/strong><\/p>\n<p class=\"p2\"><span class=\"s1\">The transformation began in November 2017 when Airtel and Tigo merged to form AirtelTigo, offering a wide range of telecommunication services, including data, mobile money, and mobile voice services. With the recent rebranding, the company\u2019s sub-brands, such as ATMoney, AT Business, AT Premier, and AT Insurance, will also adopt the new name. Additionally, the company\u2019s social media accounts and website domain names will be updated to reflect the change.<\/span><\/p>\n<p class=\"p2\"><span class=\"s1\">Leo Skarlatos, the Chief Executive Officer of AirtelTigo, explained that the decision to simplify the brand name to AT was a bold and strategic move aimed at strengthening their brand promise of simplicity. He emphasized that the change would not impact the management structure, products, or services of the company. AT remains dedicated to providing the same innovative services, with a heightened focus on improving user experience and customer satisfaction.<\/span><\/p>\n<p class=\"p2\"><span class=\"s1\">The rebranding marks a significant milestone for AirtelTigo as it strives to reinforce its brand identity and fuel its growth trajectory. The company\u2019s renowned brand colors will remain the same, ensuring continuity and recognition among customers.<\/span><\/p>\n<p class=\"p2\"><span class=\"s1\">AT invites customers and stakeholders to embrace the new name and engage with the company through their website at <span class=\"s2\">www.at.com.gh<\/span> and social media handles @theATGhana. This name change represents AT\u2019s unwavering commitment to simplicity and its dedication to enhancing the lives of its customers.<\/span><\/p>\n<p class=\"p2\"><span class=\"s1\">In conclusion, AirtelTigo\u2019s rebranding to AT signifies a new chapter for the telecommunications company in Ghana. As the company embraces simplicity and strengthens its brand identity, it aims to continue providing exceptional services to its customers, while prioritizing their overall experience and satisfaction.<\/span><\/p>\n<p><!-- relpost-thumb-wrapper --><!-- close relpost-thumb-wrapper --><\/p>\n<div class=\"sharedaddy sd-block sd-like jetpack-likes-widget-wrapper jetpack-likes-widget-unloaded\" id=\"like-post-wrapper-186753398-8428-649557da38911\" data-src=\"https:\/\/widgets.wp.com\/likes\/#blog_id=186753398&amp;post_id=8428&amp;origin=www.onemuzikgh.com&amp;obj_id=186753398-8428-649557da38911\" data-name=\"like-post-frame-186753398-8428-649557da38911\" data-title=\"Like or Reblog\">\n<h3 class=\"sd-title\">Like this:<\/h3>\n<p><span class=\"button\"><span>Like<\/span><\/span> <span class=\"loading\">Loading&#8230;<\/span><\/p>\n<p><span class=\"sd-text-color\"\/><\/div>\n<p><h3 class=\"jp-relatedposts-headline\"><em>Related<\/em><\/h3>\n<\/p>\n<div class=\"code-block code-block-1\" style=\"margin: 8px auto; text-align: center; display: block; clear: both;\">\n<div class=\"banner\">\n<p>    <img decoding=\"async\" src=\"https:\/\/www.ghanamma.com\/wp-content\/uploads\/2023\/06\/1687510529_512_onemuzikgh_whatsapp.jpg\" alt=\"Banner Image\" data-lazy-src=\"https:\/\/www.ghanamma.com\/wp-content\/uploads\/2023\/06\/1687510529_481_onemuzikgh_whatsapp.jpg\"  class=\" jetpack-lazy-image\"\/><noscript><img decoding=\"async\" data-lazy-fallback=\"1\" src=\"https:\/\/www.ghanamma.com\/wp-content\/uploads\/2023\/06\/1687510529_512_onemuzikgh_whatsapp.jpg\" alt=\"Banner Image\"\/><\/noscript><\/p>\n<\/div>\n<\/div>\n<p><!-- AI CONTENT END 2 --><\/p>\n<p> <!-- A generated by theme --> <\/p>\n<p> <!-- end A --> <\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>In a move to further solidify its brand identity and deliver on its promise of simplicity, AirtelTigo, one of Ghana\u2019s leading telecommunications networks, has announced a name change to AT, effective from June 22, 2023. This change reflects the company\u2019s commitment to providing innovative services while making it easier for customers to engage with them. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":78354,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"class_list":["post-78353","post","type-post","status-publish","format-standard","has-post-thumbnail","category-entertainment"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>AirtelTigo Rebrands to AT: Simplifying the Name, Enhancing the Promise - Ghanamma.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ghanamma.com\/2023\/06\/23\/airteltigo-rebrands-to-at-simplifying-the-name-enhancing-the-promise\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"AirtelTigo Rebrands to AT: Simplifying the Name, Enhancing the Promise - Ghanamma.com\" \/>\n<meta property=\"og:description\" content=\"In a move to further solidify its brand identity and deliver on its promise of simplicity, AirtelTigo, one of Ghana\u2019s leading telecommunications networks, has announced a name change to AT, effective from June 22, 2023. 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