\n
Online streaming giant Netflix has said that it plans to expand operations in Africa, saying its $175m (\u00a3140m) investment on the continent since 2016 has already created some hit shows.<\/p>\n
The announcement was made at an event in Johannesburg where Netflix\u00a0launched a report on its impact in South Africa, Nigeria and Kenya.<\/p>\n
According to the report, the company has created 12,000 jobs on the continent and intends to build on this success beyond just three countries.<\/p>\n
\u201cWe have undertaken this report to reflect on Netflix\u2019s social and economic impact in the key countries,\u201d Netflix\u2019s sub-Saharan Africa policy director, Shola Sanni, said in its introduction.<\/p>\n
\u201cWe are still in many ways at the inception stages of our investment journey, so it\u2019s doubly exciting to know that we are poised to deliver even greater impact if we maintain our current momentum \u2013 and if the right circumstances for investments in our sector continue to prevail.\u201d<\/p>\n
She pointed to African productions like Silverton Siege (South African), An\u00edk\u00fal\u00e1p\u00f3 (Nigerian) and Disconnect: The Wedding Planner (Kenyan) as all having at one point made it into Netflix Global Top 10 lists.<\/p>\n
However to keep telling African stories on a global stage, Netflix needed to have the support of \u201cgovernments, civil society, private sector and industry\u201d to allow the create industries to thrive, Ms Sanni said.<\/p>\n
\u201cEnabling policy frameworks, flexible regulatory mandates and ease of doing business are inextricably bound to the continued growth of the audio-visual sector and streaming services.\u201d<\/p>\n
DISCLAIMER: <\/strong>The Views, Comments, Opinions, Contributions and Statements made by Readers and Contributors on this platform do not necessarily represent the views or policy of Multimedia Group Limited.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"Online streaming giant Netflix has said that it plans to expand operations in Africa, saying its $175m (\u00a3140m) investment on the continent since 2016 has already created some hit shows. The announcement was made at an event in Johannesburg where Netflix\u00a0launched a report on its impact in South Africa, Nigeria and Kenya. According to the […]<\/p>\n","protected":false},"author":1,"featured_media":57437,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"class_list":["post-57436","post","type-post","status-publish","format-standard","has-post-thumbnail","category-entertainment"],"yoast_head":"\n
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<\/p>\n