{"id":208593,"date":"2023-10-03T07:00:00","date_gmt":"2023-10-03T07:00:00","guid":{"rendered":"https:\/\/www.ghanamma.com\/2023\/10\/03\/ghanas-king-promise-joins-the-plug-entertainment\/"},"modified":"2023-10-03T07:00:00","modified_gmt":"2023-10-03T07:00:00","slug":"ghanas-king-promise-joins-the-plug-entertainment","status":"publish","type":"post","link":"https:\/\/www.ghanamma.com\/2023\/10\/03\/ghanas-king-promise-joins-the-plug-entertainment\/","title":{"rendered":"Ghana\u2019s King Promise joins The Plug Entertainment"},"content":{"rendered":"<p><\/p>\n<div>\n<p>The company confirmed the news this week, saying that the move aligns with a \u201ccommitment to nurturing his artistic journey and supporting his career growth.\u201d<\/p>\n<p>King Promise, whose music blends everything from highlife to R&amp;B and Afrobeats, joins other leading African names in The Plug\u2019s talent management portfolio, including Nigerians\u00a0Davido,\u00a0Oxlade,\u00a0BOJ,\u00a0Focalistic,\u00a0CKay,\u00a0Victony and Bella Shmurda.<\/p>\n<p>For the Ghanaian artist, born Gregory Bortey Newman, the move arrives on the heels of his victory at the 2023 edition of the\u00a0African Muzik Magazine Awards\u00a0in the US last month, where he took home the Best Male West Africa award. King Promise is behind popular releases \u2018Tokyo\u2019 and \u2018CCTV\u2019, the track that won him the African Artist of the Year Award at the 2018 Headies in Nigeria, and lately \u2018Terminator\u2019. He has two albums to his name, namely <em>As Promised<\/em> and <em>5 Star.\u00a0<\/em><\/p>\n<p>In June, The Plug launched a specialised department focusing on publishing and licensing. Comprising A&amp;R personnel and publishing administrators, The Plug Publishing works closely with artists and songwriters to register and administer their musical compositions and copyrights, ensuring proper compensation for their work and opening up revenue streams beyond traditional music releases.<\/p>\n<p>\u201cWe also actively seek out sync licensing opportunities for our artists, helping them gain exposure and reach new audiences through music placements in media like film, gaming and the TV industry,\u201d the company said.\u00a0<\/p>\n<p>In September last year, The Plug inked a partnership with service-based agency TopBoy Entertainment, a deal both companies noted would allow The Plug enhance its strength in solutions and marketing for brands across various areas. The Plug\u2019s sports management operation, meanwhile, represents football stars Asisat Oshoala and Henry Onyekuru, as well as the 100m hurdles world record holder Tobi Amusan.<\/p>\n<p><div class=\"youtube-embed\" data-video_id=\"NPCC02SaJVg\"><iframe loading=\"lazy\" title=\"King Promise - Terminator feat. Young Jonn (Official Video)\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/NPCC02SaJVg?feature=oembed&#038;enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The company confirmed the news this week, saying that the move aligns with a \u201ccommitment to nurturing his artistic journey and supporting his career growth.\u201d King Promise, whose music blends everything from highlife to R&amp;B and Afrobeats, joins other leading African names in The Plug\u2019s talent management portfolio, including Nigerians\u00a0Davido,\u00a0Oxlade,\u00a0BOJ,\u00a0Focalistic,\u00a0CKay,\u00a0Victony and Bella Shmurda. For the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":208594,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"class_list":["post-208593","post","type-post","status-publish","format-standard","has-post-thumbnail","category-entertainment"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ghana\u2019s King Promise joins The Plug Entertainment - Ghanamma.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ghanamma.com\/2023\/10\/03\/ghanas-king-promise-joins-the-plug-entertainment\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ghana\u2019s King Promise joins The Plug Entertainment - Ghanamma.com\" \/>\n<meta property=\"og:description\" content=\"The company confirmed the news this week, saying that the move aligns with a \u201ccommitment to nurturing his artistic journey and supporting his career growth.\u201d King Promise, whose music blends everything from highlife to R&amp;B and Afrobeats, joins other leading African names in The Plug\u2019s talent management portfolio, including Nigerians\u00a0Davido,\u00a0Oxlade,\u00a0BOJ,\u00a0Focalistic,\u00a0CKay,\u00a0Victony and Bella Shmurda. 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