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To get a roundup of \u2019s biggest and most important stories delivered to your inbox every day at 3 p.m. PDT,<\/em> subscribe here<\/em>.<\/em><\/p>\n Beep boop, here we go again with another exciting week in tech. Next week is Disrupt, so the Slack watercooler is full of sartorial advice, much to our surprise and confusion.<\/p>\n Oh, and Haje has written more than 20 Pitch Deck Teardowns over on TC+ \u2014 and he\u2019s running low on decks to review. Surely he hasn\u2019t scared everyone away quite yet? Here\u2019s a bit more info about what he\u2019s looking for, and instructions for how you can submit your pitch deck for review!<\/p>\n See you tomorrow, dear friends! \u2014 Christine<\/a> and Haje<\/a><\/p>\n \u201cThe crude analogy I\u2019ve been using internally is last year was the party and this year is the hangover. That\u2019s really how it feels to me \u2014 that we\u2019re starting to understand the excesses of last year,\u201d says Mark Goldberg of Index Ventures in an interview, featured in Mary Ann<\/a>\u2019s The Interchange newsletter. \u201cWe\u2019ve seen now the retrenchment period after the fact. At Index, we\u2019re probably more aggressively investing in what we think the next generation of fintech companies is going to be right now.\u201d<\/p>\n Cloud kitchens became popular during the global pandemic as a way for restaurants to reach their communities when people were not going out as much. One of those was Foodology, a Colombia-based cloud kitchen and virtual restaurant company, which just raised $50 million, Christine<\/a> reports.<\/p>\n And we have five more for you:<\/p>\n Image Credits:<\/strong> Guido Mieth (opens in a new window)<\/span> \/ Getty Images<\/p>\n<\/div>\n \u201cGrowth hacking\u201d may not be the best phrase to describe the work required to fine-tune marketing campaigns and systems. In truth, successful marketers iterate constantly, measuring and testing efforts to minimize waste and maximize ROI.<\/p>\n \u201cIf each test can result in a 1% improvement, you\u2019re well on your way to 100% improvement after running 100 tests,\u201d writes Jonathan Martinez, a self-described \u201cmarketing nerd\u201d who has driven growth at Uber, Postmates and Chime.<\/p>\n The best way to uncover marketing hacks is by using \u201cstringent experimentation frameworks to run countless A\/B tests,\u201d advises Martinez, who shares a RICE (reach, impact, confidence and effort) scoring spreadsheet, along with his thoughts on acquisition and activation growth hacking.<\/p>\n \u201cIt\u2019s important to remember there\u2019s no such thing as hacking growth. Instead, you should be thinking about how you can run 100 tests to move the needle forward.\u201d<\/p>\n Three more from the TC+ team:<\/p>\n +<\/em> is our membership program that helps founders and startup teams get ahead of the pack.<\/em> You can sign up here<\/em>. Use code \u201cDC\u201d for a 15% discount on an annual subscription!<\/em><\/p>\n When one Florida company demanded its employee turn on a webcam during the workday so said company could monitor their work, it learned the hard way that hiring someone from overseas and performing video surveillance was in violation of European human rights policies. Haje<\/a> has more on what happened.<\/p>\n ICYMI over the weekend, Twitter locked Kanye West\u2019s account following an antisemitic tweet, Taylor<\/a> reported. And this was apparently after Elon Musk tweeted a welcome to Ye, who tweeted that he had been removed from Instagram.<\/p>\n And we have five more for you:<\/p>\n<\/div>\nThe Top 3<\/h2>\n
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Startups and VC<\/h2>\n
Growth hacking is really just growth testing<\/h2>\n
Big Tech Inc.<\/h2>\n