{"id":1217369,"date":"2022-10-06T13:47:51","date_gmt":"2022-10-06T13:47:51","guid":{"rendered":"https:\/\/www.ghanamma.com\/2022\/10\/06\/toyota-seeks-to-get-back-on-the-sales-chart-by-resurrecting-an-icon\/"},"modified":"2022-10-06T13:47:51","modified_gmt":"2022-10-06T13:47:51","slug":"toyota-seeks-to-get-back-on-the-sales-chart-by-resurrecting-an-icon","status":"publish","type":"post","link":"https:\/\/www.ghanamma.com\/2022\/10\/06\/toyota-seeks-to-get-back-on-the-sales-chart-by-resurrecting-an-icon\/","title":{"rendered":"Toyota seeks to get back on the sales chart by resurrecting an icon"},"content":{"rendered":"<p><\/p>\n<div>\n<p>Growing up in the 80s, the Toyota Crown was the alternative to the Mercedes for the up class.<\/p>\n<p>Everything about the Toyota Crown was very American, except a v8 engine. However, it was reliable. The straight 6s and V6s were the mainstay, but they had their own unique swag about them.<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" class=\"wp-image-334\" src=\"http:\/\/www.ghanamma.com\/wp-content\/uploads\/2022\/10\/img_3892.jpg\"   alt=\"\" data-attachment-id=\"334\" data-permalink=\"https:\/\/rydechannel.com\/2022\/07\/17\/toyota-seeks-to-get-back-on-the-sales-chart-by-resurrecting-an-icon\/img_3892\/\" data-orig-file=\"https:\/\/rydechannel.files.wordpress.com\/2022\/07\/img_3892.jpg\" data-orig-size=\"1200,630\" data-comments-opened=\"1\" data-image-meta=\"{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"1\"}\" data-image-title=\"img_3892\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/rydechannel.files.wordpress.com\/2022\/07\/img_3892.jpg?w=300\" data-large-file=\"https:\/\/rydechannel.files.wordpress.com\/2022\/07\/img_3892.jpg?w=750\"\/><\/figure>\n<p>The Crown became the go-to car for the political class; government ministries acquired lots of them for their top executives.<\/p>\n<p>Toyota lost the title of the biggest automaker a few months ago, but it looks like they are poised and determined to take back the crown with the \u201cCrown\u201d.<\/p>\n<p>In Toyota\u2019s estimation, this is the time to bring back this iconic name. It\u2019s been off the international market, living in the shadows of its home, Japan.<\/p>\n<p>With the Avalon retired and Toyota seeking a return to the top, it has settled on the Crown to do the business.<\/p>\n<p>The new Crown is taking on the competition with a twist. A largish size sedan-style car with SUV ride height, something that other automakers have teased but never had the guts to pull off sans Volvo.<\/p>\n<p>Toyota reckons with American auto buyers hung up the new on SUVs to the extent that big names; ford have left that segment altogether, it can calve a section of that market for themselves with this new class of vehicle<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" class=\"wp-image-312\" src=\"http:\/\/www.ghanamma.com\/wp-content\/uploads\/2022\/10\/img_3874.jpg\"   alt=\"\" data-attachment-id=\"312\" data-permalink=\"https:\/\/rydechannel.com\/2022\/07\/17\/toyota-seeks-to-get-back-on-the-sales-chart-by-resurrecting-an-icon\/img_3874\/\" data-orig-file=\"https:\/\/rydechannel.files.wordpress.com\/2022\/07\/img_3874.jpg\" data-orig-size=\"1167,748\" data-comments-opened=\"1\" data-image-meta=\"{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"1658058932\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"1\"}\" data-image-title=\"img_3874\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/rydechannel.files.wordpress.com\/2022\/07\/img_3874.jpg?w=300\" data-large-file=\"https:\/\/rydechannel.files.wordpress.com\/2022\/07\/img_3874.jpg?w=750\"\/><figcaption class=\"wp-element-caption\">2022 Toyota Crown.<\/figcaption><\/figure>\n<p>The new crown on the whole looks like an Avalon replacement with a dose of SUV dna. It manages to do that with almost 10 inch ride height and rubberized cladding around the wheel wells and door sills. The silhouette also has a pinch of fastback in it.<\/p>\n<p>The new Crown will come in three variants; XLE, Limited and Platinum. All models will run hybrid powertrains, but only the top-spec Platinum model gets Toyota\u2019s new Hybrid Max setup, which pairs a turbocharged 2.4-liter four-cylinder with a single electric motor on the rear axle for a combined 340 horsepower. The XLE and Limited models get a less powerful 236-hp hybrid system that uses a 2.5-liter four-cylinder and three electric motors. the XLE and limited will have CVT transmissions whilst the platinum gets a six speed automatic transmission.<\/p>\n<p>The crowns will also have two options of wheels; 21-in. machined 10-spoke alloy wheels with black accents and a 19-in.<\/p>\n<p>You can expect all the latest safety and tech found in the latest Toyotas; 12.3 inch touchscreen infotainment system featuring Apple CarPlay and Android Auto. Another 12.3 inch screen is implemented into the driver\u2019s instrument cluster.wireless phone charging, USBs, onboard WIFI, 11-speaker JBL system.<\/p>\n<p>During the announcement Toyota showed off several concepts but apart from the crown a few off them looked just a few months to production. Looks like there\u2019s more to look forward to.<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" class=\"wp-image-332\" src=\"http:\/\/www.ghanamma.com\/wp-content\/uploads\/2022\/10\/img_3885.jpg\"   alt=\"\" data-attachment-id=\"332\" data-permalink=\"https:\/\/rydechannel.com\/2022\/07\/17\/toyota-seeks-to-get-back-on-the-sales-chart-by-resurrecting-an-icon\/img_3885\/\" data-orig-file=\"https:\/\/rydechannel.files.wordpress.com\/2022\/07\/img_3885.jpg\" data-orig-size=\"1200,674\" data-comments-opened=\"1\" data-image-meta=\"{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"1\"}\" data-image-title=\"img_3885\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/rydechannel.files.wordpress.com\/2022\/07\/img_3885.jpg?w=300\" data-large-file=\"https:\/\/rydechannel.files.wordpress.com\/2022\/07\/img_3885.jpg?w=750\"\/><\/figure>\n<p>The Crown will also feature 360 cameras, proximity sensors, adaptive radar cruise control, automated emergency braking, lane-keeping assist, automatic high-beam headlamps and many more.<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" class=\"wp-image-313\" src=\"http:\/\/www.ghanamma.com\/wp-content\/uploads\/2022\/10\/img_3863.jpg\"   alt=\"\" data-attachment-id=\"313\" data-permalink=\"https:\/\/rydechannel.com\/2022\/07\/17\/toyota-seeks-to-get-back-on-the-sales-chart-by-resurrecting-an-icon\/img_3863\/\" data-orig-file=\"https:\/\/rydechannel.files.wordpress.com\/2022\/07\/img_3863.jpg\" data-orig-size=\"960,540\" data-comments-opened=\"1\" data-image-meta=\"{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"1\"}\" data-image-title=\"img_3863\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/rydechannel.files.wordpress.com\/2022\/07\/img_3863.jpg?w=300\" data-large-file=\"https:\/\/rydechannel.files.wordpress.com\/2022\/07\/img_3863.jpg?w=750\"\/><figcaption class=\"wp-element-caption\">Driver instrument cluster<\/figcaption><\/figure>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" class=\"wp-image-315\" src=\"http:\/\/www.ghanamma.com\/wp-content\/uploads\/2022\/10\/img_3888.jpg\"   alt=\"\" data-attachment-id=\"315\" data-permalink=\"https:\/\/rydechannel.com\/2022\/07\/17\/toyota-seeks-to-get-back-on-the-sales-chart-by-resurrecting-an-icon\/img_3888\/\" data-orig-file=\"https:\/\/rydechannel.files.wordpress.com\/2022\/07\/img_3888.jpg\" data-orig-size=\"1200,800\" data-comments-opened=\"1\" data-image-meta=\"{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"1\"}\" data-image-title=\"img_3888\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/rydechannel.files.wordpress.com\/2022\/07\/img_3888.jpg?w=300\" data-large-file=\"https:\/\/rydechannel.files.wordpress.com\/2022\/07\/img_3888.jpg?w=750\"\/><figcaption class=\"wp-element-caption\">Driver\u2019s cockpit<\/figcaption><\/figure>\n<p>The car market has been challenging recently, we here at Ryde are anxious to see how this new Toyota Crown can shake the industry when it hits the market.<\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Growing up in the 80s, the Toyota Crown was the alternative to the Mercedes for the up class. Everything about the Toyota Crown was very American, except a v8 engine. However, it was reliable. The straight 6s and V6s were the mainstay, but they had their own unique swag about them. The Crown became the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1217374,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[72],"tags":[8304,8642,26985,1283,4682,6266],"class_list":{"0":"post-1217369","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business","8":"tag-chart","9":"tag-icon","10":"tag-resurrecting","11":"tag-sales","12":"tag-seeks","13":"tag-toyota"},"_links":{"self":[{"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/posts\/1217369","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/comments?post=1217369"}],"version-history":[{"count":0,"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/posts\/1217369\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/media?parent=1217369"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/categories?post=1217369"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/tags?post=1217369"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}