{"id":1159361,"date":"2022-07-26T17:45:13","date_gmt":"2022-07-26T17:45:13","guid":{"rendered":"https:\/\/www.ghanamma.com\/2022\/07\/26\/tiktok-is-ruining-the-industry-it-makes-fade-quickly\/"},"modified":"2022-07-26T17:45:13","modified_gmt":"2022-07-26T17:45:13","slug":"tiktok-is-ruining-the-industry-it-makes-fade-quickly","status":"publish","type":"post","link":"https:\/\/www.ghanamma.com\/2022\/07\/26\/tiktok-is-ruining-the-industry-it-makes-fade-quickly\/","title":{"rendered":"Tiktok Is Ruining The  Industry, It Makes  Fade Quickly"},"content":{"rendered":"<p><\/p>\n<div>\n<p><span class=\"td-adspot-title\">&#8211;  &#8211;<\/span><br \/>\n<!-- ResponsiveAll --><\/p>\n<p>Multiple award winning hiplife artist, KiDi has started that TikTok, like everything else, has its downside. He explained how the viral app can be bad news despite its immense contribution to the entertainment industry on during an interview on TV3\u2019s Ladies Talk.<\/p>\n<p>KiDi, a multiple-award afrobeat singer, has pointed out the other side of TikTok that has surprisingly been absent from the conversation.<\/p>\n<p>According to him, TikTok promotes songs but can also kill a song\u2019s potential pre-maturely.<br \/><em>\u201cIf I have a song out and there\u2019s a dance routine.<\/em><\/p>\n<p><span class=\"td-adspot-title\">&#8211;  &#8211;<\/span><br \/>\n<!-- ResponsiveAll --><\/p>\n<p><em>Let\u2019s say, Anita, you do a dance routine for KiDi\u2019s song\u2026 1,2,3\u2026 you\u2019re done. You move on to the next song. What happens to the KiDi song? You throw it away.<\/em><\/p>\n<p><em>In as much as it\u2019s good and helped push the industry, it also comes with its problems. I saw a tweet, and someone was saying this so-so-and-so song has come to kick out the so-so song.<\/em><\/p>\n<p><span class=\"td-adspot-title\">&#8211;  &#8211;<\/span><br \/>\n<!-- ResponsiveAll --><\/p>\n<p>And it had only been a month. As artistes, these things are worrying because if this is how we work, we will burn out quickly because you constantly have to be releasing music.\u201d<\/p>\n<p>KiDi continued by emphasizing the benefits of the social media platform. He believes it\u2019s a necessary evil which can be harnessed for good once a healthy balance is maintained.<\/p>\n<p><em>\u201cEverything has its pros and cons. TikTok, undeniably without reasonable doubt, we can say, for a fact, that it has really helped the music industry. Not just in Ghana but worldwide.<\/em><\/p>\n<p>Songs released 10 years ago are coming back due to TikTok, and it\u2019s amazing. It\u2019s great for the industry.<\/p>\n<p><em>\u201cPersonally, I\u2019m grateful. It\u2019s done a lot for me, but there are always disadvantages. It\u2019s just about navigating it and finding a middle ground, a healthy balance,\u201d <\/em>he concluded.<\/p>\n<p><span class=\"td-adspot-title\">&#8211;  &#8211;<\/span><br \/>\n<!-- ResponsiveAll --><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>&#8211; &#8211; Multiple award winning hiplife artist, KiDi has started that TikTok, like everything else, has its downside. He explained how the viral app can be bad news despite its immense contribution to the entertainment industry on during an interview on TV3\u2019s Ladies Talk. KiDi, a multiple-award afrobeat singer, has pointed out the other side [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1159364,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[11883,709,2377,3024,7639],"class_list":["post-1159361","post","type-post","status-publish","format-standard","has-post-thumbnail","category-entertainment","tag-fade","tag-industry","tag-quickly","tag-ruining","tag-tiktok"],"_links":{"self":[{"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/posts\/1159361","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/comments?post=1159361"}],"version-history":[{"count":0,"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/posts\/1159361\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/media?parent=1159361"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/categories?post=1159361"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/tags?post=1159361"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}