<\/p>\n
Micro, Small & Medium Enterprises (MSMEs) are being encouraged to change their operating models following the changing phases in business brought on by the COVID-19 pandemic.<\/p>\n
This will enable businesses to stay afloat post-Coronavirus.<\/p>\n
\u201cThere should be this mindset shift that we are not going back to the pre-COVID-19 era\u201d, says Richard Densu, Senior Manager, Enterprise Customer Enablement & Solutions at MTN Business.<\/p>\n
Richard Densu was speaking on the Citi Business Festival <\/strong>forum on the topic: \u2018Resetting your (MSME) Business after COVID-19.\u2019<\/p>\n He was part of other panellists proffering solutions on how businesses could bounce back after a major pandemic like Coronavirus.<\/p>\n While urging businesses to prioritise digitization, he underscored the need for entities to also have a solid online presence.<\/p>\n \u201cThe SMEs must have that mind shift, ready themselves, train the staff. They should start small and then scale up\u00a0 <\/span>with time. They are operating in an ecosystem that even when they do not want to change, the customers are changing\u00a0 <\/span>and the partners are changing so if they do not change, they lose out.\u201d, he added.<\/p>\n The entire month of June is dedicated to business on\u00a0Citi TV<\/strong>\u00a0and\u00a097.3 Citi FM<\/strong>.<\/p>\n The Citi Business Festival<\/strong> is an extensive program of business events and on-air activities providing inspiration, business ideas, and information to persons who are starting, building, or growing their businesses.<\/p>\n The on-air series air on the Citi Breakfast Show<\/strong> on 97.3 Citi FM<\/strong> every weekday. The business fora are live on Citi TV<\/strong> every Tuesday from 11:00 am to 1:00 pm.<\/p>\n For the 2022 edition, the themes outlined during the period are as follows:<\/p>\n Week 1<\/strong>: Re-imagining the Digital Economy<\/p>\n Week 2:<\/strong>\u00a0Resetting your SME after COVID-19<\/p>\n Week 3:<\/strong>\u00a0The Ghana Opportunity<\/p>\n Week 4<\/strong>: Consumer Markets<\/p>\n Week 5<\/strong>: Agribusiness<\/p>\n ABSA Bank is the main sponsor of the Citi Business Festival 2022<\/strong> and supported by MTN Momo and MTN Business Support, IT Consortium and the Ghana Investment Promotion Centre (GIPC), and GIRSAL.<\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":" Micro, Small & Medium Enterprises (MSMEs) are being encouraged to change their operating models following the changing phases in business brought on by the COVID-19 pandemic. This will enable businesses to stay afloat post-Coronavirus. \u201cThere should be this mindset shift that we are not going back to the pre-COVID-19 era\u201d, says Richard Densu, Senior Manager, […]<\/p>\n","protected":false},"author":1,"featured_media":1113608,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[72],"tags":[905,342,4056,11109,16585,1970],"class_list":["post-1113606","post","type-post","status-publish","format-standard","has-post-thumbnail","category-business","tag-change","tag-dont","tag-era","tag-mindset","tag-precovid","tag-return"],"_links":{"self":[{"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/posts\/1113606","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/comments?post=1113606"}],"version-history":[{"count":0,"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/posts\/1113606\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/media?parent=1113606"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/categories?post=1113606"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ghanamma.com\/2022\/wp-json\/wp\/v2\/tags?post=1113606"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}