A social media user is of the view that the SM Family boss, Charles Nii Armah Mensah Jnr., well known as Shatta Wale has failed to take advantage of his feature with the American pop star, Beyonce to break global boundaries.
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According to the social media user, Shatta Wale rather would rather respond to lose industry talks about the music industry instead of taking advantage of his collaboration with Beyonce to elevate his music career just like our Nigerian counterparts.
The netizen with the account name @GovernoNene suggests that Shatta Wale has caused the downfall of his own music career by pulling himself back into social media clouts, fighting his own colleagues and other industry players over issues that will not contribute to the growth of his career as a musician.
The netizen went further to say that Shatta Wale has a very poor management team since they have not been able to guide the artiste through his music career, making him take chances of opportunities to add value to his music brand.
She wrote;
Does @shattawalegh really have a proper management team? coz i don’t understand & can’t think far.Look at Burna & wizkid.The Beyoncé joint was perfect opportunity for him to take off but man keeps pulling him self back by responding to“industry players” less talks more work man.
See the tweet below:
This comes after the Afrobeat singer, Camidoh also stated that Shatta Wale is not serious with his craft and has failed to attract foreign investors since he is always involved in bouts of controversies ad making hollow claims.