Sunu Assurances Launches New Distribution Channel

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Some management and staff members of Sunu

A leading insurance company in the country, Sunu Assurances, has launched its new distribution channel, Ezisure at its Dzorwulu head office in Accra.

The channel is a mobile platform that primarily seeks to make insurance accessible to every individual.

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Chief Executive of the company, Adeyemi Adetuwo, urged all Ghanaians to make the insurance of properties their culture.

He stated that, “At Sunu, our ideal world is one where insurance is easily accessible to every individual.”

The CEO added, “One does not need to experience loss or tragedy before considering insurance of property and business. Insurance and the culture of protecting one’s property against unforeseen circumstances need to be imbibed in Ghana and Africa as a whole and that is why we are launching this digital campaign.”

He described the Ezisure channel as “an all-around, user-friendly, end-to-end product that anyone, anywhere, can access on their mobile phones without needing any assistance.

To him, making Ezisure accessible to everyone comes in three packages saying, “For the tech and text savvy, we have our WhatsApp platform where people can purchase any of our insurance packages.

“People who do not own a smartphone and aren’t conversant with Whatsapp can also patronise our USSD platform by dialing *711*733# on their phones to access our insurance packages. Corporate entities can also access our web platform to buy any of our insurance packages,” he added.

The ‘You Are Sorted’ digital campaign offers clients a promise of being in the best position to meeting all their insurance needs.

A Business Desk Report

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