{"id":687949,"date":"2019-08-21T15:28:36","date_gmt":"2019-08-21T15:28:36","guid":{"rendered":"
\n\n

Lausanne, Switzerland\u2014August 20, 2019\u2014Philip Morris International Inc. (PMI) (NYSE: PM) today released a white paper titled \u201cUnsmoke: Clearing the Way for Change\u201d based on findings from a"},"modified":"2019-08-21T15:28:36","modified_gmt":"2019-08-21T15:28:36","slug":"africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows","status":"publish","type":"post","link":"https:\/\/www.ghanamma.com\/2019\/08\/21\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\/","title":{"rendered":"Africa: Misinformation, Lack of Access and Confusion Hamper the Ability of Smokers Who Don’t Quit to Consider Better Alternatives, a New International Study from PMI Shows"},"content":{"rendered":"

<\/p>\n

\n

Lausanne, Switzerland\u2014August 20, 2019\u2014Philip Morris International Inc. (PMI) (NYSE: PM) today released a white paper titled \u201cUnsmoke: Clearing the Way for Change\u201d based on findings from a major international study conducted for the company by independent research firm Povaddo.<\/em><\/p>\n

There is no question that, while the best choice is to quit cigarettes and nicotine altogether, the reality is that many people don\u2019t. The survey\u2014conducted in 13 countries among adults aged 21 to 74\u2014forms the basis of the paper\u2019s exploration around two core themes: the impact of smoking on personal relationships and the lack of information available about smoke-free products. It reveals some of the barriers that might be preventing smokers from considering smoke-free alternatives over continued smoking.<\/p>\n

\u201cThere is currently a tremendous amount of misinformation circulating about smoke-free products, and this is causing confusion. It is one of the biggest hurdles the world faces in becoming smoke-free,\u201d said Jacek Olczak, chief operating officer at PMI. \u201cThe reality is there are better options available to adult smokers who don\u2019t quit. There urgently needs to be a new global conversation\u2014based on scientific research and facts\u2014about these alternatives.\u201d<\/p>\n

<\/p>\n

Untruths and Consequences<\/strong><\/p>\n

The white paper looks at the public appetite for a better conversation around how to make cigarettes a thing of the past\u2014it\u2019s a desire that\u2019s not being fulfilled. While four in five respondents agreed that change is needed, just over half of the adult smokers surveyed (55 percent) said they have the information they need to make an informed choice about smoke-free products. In Israel, only one in four (25 percent) said they have all the information they need; in Australia, it was also below half (43 percent). Compare that with Hong Kong (66 percent), Italy (64 percent) and Brazil (62 percent)\u2014the difference is pronounced.
Demand for information is strong: 90 percent of the public is aware of e-cigarettes, and nearly seven in 10 (68 percent) current smokers said they would be more likely to consider switching to better alternatives such as e-cigarettes or heated tobacco products if they had clearer guidance on how these products differ from cigarettes. Across the 13 countries, the strongest consideration of switching as a result of better information was shown by the Latin American countries: Brazil and Mexico (both 85 percent) and Argentina (80 percent). The lowest likelihood was shown by two European neighbors: Germany (51 percent) and Denmark (47 percent).<\/p>\n

<\/p>\n

The Impact of Smoking on Relationships<\/strong><\/p>\n

<\/p>\n

The report explores the current mindset toward smoking of both smokers and nonsmokers, and the role smoking\u2014and unsmoking\u2014plays in personal and social relationships. Quitting cigarettes and nicotine altogether is the best option, but compared continued smoking, using smoke-free alternatives may have less of an impact on personal relationships. Almost half of former smokers (48 percent) who have switched to smokefree
alternatives reported improved relationships with family and friends since switching, and 45 percent reported that their social lives have improved as a result, with a slightly higher proportion of men than women reporting this improvement (48 percent vs. 41 percent, respectively).<\/p>\n

Intimate relationships are not the only ones affected: The survey revealed that unsmoking could have a positive impact on social lives. More than two-thirds (69 percent) of nonsmokers stated they don\u2019t like visiting\u00a0 smokers\u2019 homes because they feel uncomfortable being around smoke. Even outside the home, nonsmokers say the worst smell of cigarettes is on smokers\u2019 clothes (77 percent). This was a major dislike in all age
groups: 21-34 years (74 percent), 35-54 years (78 percent), 55-74 years (79 percent). There was little difference in views between genders, with 75 percent of men and 79 percent of women agreeing that the worst smell of a smoker is their clothes.<\/p>\n

Unsmoking may offer further opportunities to close the social gap between smokers and nonsmokers. According to the survey, smokers experience social awkwardness\u2014with half (53 percent) saying they feel\u00a0 uncomfortable around nonsmoking friends and relatives even while not smoking. Particularly notable differences can be observed between Latin American and European countries. In Latin America, the countries
surveyed\u2014Brazil, Mexico and Argentina\u2014polled higher than average (at 61 percent, 55 percent and 51 percent, respectively) on this statement. In European countries, people were less likely to agree: In Denmark, only 25 percent of respondents agreed; in Italy, 39 percent; the U.K., 40 percent; and Germany, 44 percent. \u201cWe are creating a movement to help the world unsmoke,\u201d said Marian Salzman, senior vice president, global communications at PMI. \u201cThese results are from one of the largest cross-cultural polls ever conducted about the impact of smoking on relationships. They show us where there are differences in social values, but, more important, they reveal the similarities that will help the #unsmokeyourworld initiative move from person to person, city to city, and smoker to unsmoker to bring about global change.\u201d<\/p>\n

#Unsmokeyourworld<\/strong> is a PMI initiative to speed up a historic change in public health. Through the #unsmoke movement, we want to bring together a community of people who can accelerate this change by reinforcing the message that quitting cigarettes and nicotine altogether is the best choice any smoker can make and becoming advocates of the message that for smokers who would otherwise continue to smoke, there are better
alternatives to choose from.<\/p>\n

To read the full \u201cUnsmoke: Clearing the Way for Change\u201d white paper, visit:
www.unsmokeyourworld.com\/whitepaper<\/p>\n

About the Povaddo Survey<\/strong><\/p>\n

This survey was carried out April 24-May 6, 2019, by Povaddo, a leading public opinion research firm, on behalf of Philip Morris International. The survey fielded a total of 16,099 online interviews among general population adults 21-74 years of age across 13 countries (Argentina, Australia, Brazil, Denmark, Germany, Hong Kong, Israel, Italy, Japan, Mexico, Russia, United Kingdom and United States). The survey carries an overall margin of error of +\/- 1% at the 95 percent confidence interval.<\/p>\n

About #Unsmokeyourworld<\/strong><\/p>\n

#Unsmokeyourworld<\/strong> is a global conversation that inspires human stories\u2014for the people, by the people. To learn more, visit UnsmokeYourWorld.com.<\/p>\n

About Philip Morris International: Delivering a Smoke-Free Future<\/strong><\/p>\n

Philip Morris International (PMI) is leading a transformation in the tobacco industry to create a smoke-free future and ultimately replace cigarettes with smoke-free products to the benefit of adults who would otherwise continue to smoke, society, the company and its shareholders. PMI is a leading international tobacco company engaged in the manufacture and sale of cigarettes, smoke-free products and associated electronic
devices and accessories, and other nicotine-containing products in markets outside the U.S. PMI is building a future on a new category of smoke-free products that, while not risk-free, are a much better choice than continuing to smoke. Through multidisciplinary capabilities in product development, state-of-the-art facilities and scientific substantiation, PMI aims to ensure that its smoke-free products meet adult consumer preferences and rigorous regulatory requirements. For more information, please visit http:\/\/www.pmi.com and www.pmiscience.com.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Lausanne, Switzerland\u2014August 20, 2019\u2014Philip Morris International Inc. (PMI) (NYSE: PM) today released a white paper titled \u201cUnsmoke: Clearing the Way for Change\u201d based on findings from a major international study conducted for the company by independent research firm Povaddo. There is no question that, while the best choice is to quit cigarettes and nicotine altogether, […]<\/p>\n","protected":false},"author":1,"featured_media":687952,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[131],"tags":[],"class_list":["post-687949","post","type-post","status-publish","format-standard","has-post-thumbnail","category-asia"],"yoast_head":"\nAfrica: Misinformation, Lack of Access and Confusion Hamper the Ability of Smokers Who Don't Quit to Consider Better Alternatives, a New International Study from PMI Shows - Ghanamma.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ghanamma.com\/2019\/08\/21\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Africa: Misinformation, Lack of Access and Confusion Hamper the Ability of Smokers Who Don't Quit to Consider Better Alternatives, a New International Study from PMI Shows - Ghanamma.com\" \/>\n<meta name=\"twitter:description\" content=\"Lausanne, Switzerland\u2014August 20, 2019\u2014Philip Morris International Inc. (PMI) (NYSE: PM) today released a white paper titled \u201cUnsmoke: Clearing the Way for Change\u201d based on findings from a major international study conducted for the company by independent research firm Povaddo. There is no question that, while the best choice is to quit cigarettes and nicotine altogether, […]\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.ghanamma.com\/2019\/wp-content\/uploads\/2019\/08\/00510677:defa828cca87ee58bb70920d423c1a1e:arc614x376:w1200.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@ghanamma\" \/>\n<meta name=\"twitter:site\" content=\"@ghanamma\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ghana News\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2019\\\/08\\\/21\\\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2019\\\/08\\\/21\\\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\\\/\"},\"author\":{\"name\":\"Ghana News\",\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2019\\\/#\\\/schema\\\/person\\\/53d06a757a4242f113d200e3c290c036\"},\"headline\":\"Africa: Misinformation, Lack of Access and Confusion Hamper the Ability of Smokers Who Don’t Quit to Consider Better Alternatives, a New International Study from PMI Shows\",\"datePublished\":\"2019-08-21T15:28:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2019\\\/08\\\/21\\\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\\\/\"},\"wordCount\":1131,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2019\\\/08\\\/21\\\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ghanamma.com\\\/2019\\\/wp-content\\\/uploads\\\/2019\\\/08\\\/00510677:defa828cca87ee58bb70920d423c1a1e:arc614x376:w1200.jpg\",\"articleSection\":[\"Asia\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.ghanamma.com\\\/2019\\\/08\\\/21\\\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2019\\\/08\\\/21\\\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\\\/\",\"url\":\"https:\\\/\\\/www.ghanamma.com\\\/2019\\\/08\\\/21\\\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\\\/\",\"name\":\"Africa: Misinformation, Lack of Access and Confusion Hamper the Ability of Smokers Who Don't Quit to Consider Better Alternatives, a New International Study from PMI Shows - Ghanamma.com\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2019\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2019\\\/08\\\/21\\\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2019\\\/08\\\/21\\\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ghanamma.com\\\/2019\\\/wp-content\\\/uploads\\\/2019\\\/08\\\/00510677:defa828cca87ee58bb70920d423c1a1e:arc614x376:w1200.jpg\",\"datePublished\":\"2019-08-21T15:28:36+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2019\\\/#\\\/schema\\\/person\\\/53d06a757a4242f113d200e3c290c036\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.ghanamma.com\\\/2019\\\/08\\\/21\\\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2019\\\/08\\\/21\\\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.ghanamma.com\\\/2019\\\/wp-content\\\/uploads\\\/2019\\\/08\\\/00510677:defa828cca87ee58bb70920d423c1a1e:arc614x376:w1200.jpg\",\"contentUrl\":\"https:\\\/\\\/www.ghanamma.com\\\/2019\\\/wp-content\\\/uploads\\\/2019\\\/08\\\/00510677:defa828cca87ee58bb70920d423c1a1e:arc614x376:w1200.jpg\",\"width\":500,\"height\":306},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2019\\\/#website\",\"url\":\"https:\\\/\\\/www.ghanamma.com\\\/2019\\\/\",\"name\":\"Ghanamma.com\",\"description\":\"News In Ghana - Latest Ghana News Headlines\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.ghanamma.com\\\/2019\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.ghanamma.com\\\/2019\\\/#\\\/schema\\\/person\\\/53d06a757a4242f113d200e3c290c036\",\"name\":\"Ghana News\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/22cb97c2b08df229330efb2b8c2645feaae8d3ca3ee434035fbb668b5b82f570?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/22cb97c2b08df229330efb2b8c2645feaae8d3ca3ee434035fbb668b5b82f570?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/22cb97c2b08df229330efb2b8c2645feaae8d3ca3ee434035fbb668b5b82f570?s=96&d=mm&r=g\",\"caption\":\"Ghana News\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Africa: Misinformation, Lack of Access and Confusion Hamper the Ability of Smokers Who Don't Quit to Consider Better Alternatives, a New International Study from PMI Shows - Ghanamma.com","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.ghanamma.com\/2019\/08\/21\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\/","twitter_card":"summary_large_image","twitter_title":"Africa: Misinformation, Lack of Access and Confusion Hamper the Ability of Smokers Who Don't Quit to Consider Better Alternatives, a New International Study from PMI Shows - Ghanamma.com","twitter_description":"Lausanne, Switzerland\u2014August 20, 2019\u2014Philip Morris International Inc. (PMI) (NYSE: PM) today released a white paper titled \u201cUnsmoke: Clearing the Way for Change\u201d based on findings from a major international study conducted for the company by independent research firm Povaddo. There is no question that, while the best choice is to quit cigarettes and nicotine altogether, […]","twitter_image":"https:\/\/www.ghanamma.com\/2019\/wp-content\/uploads\/2019\/08\/00510677:defa828cca87ee58bb70920d423c1a1e:arc614x376:w1200.jpg","twitter_creator":"@ghanamma","twitter_site":"@ghanamma","twitter_misc":{"Written by":"Ghana News","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.ghanamma.com\/2019\/08\/21\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\/#article","isPartOf":{"@id":"https:\/\/www.ghanamma.com\/2019\/08\/21\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\/"},"author":{"name":"Ghana News","@id":"https:\/\/www.ghanamma.com\/2019\/#\/schema\/person\/53d06a757a4242f113d200e3c290c036"},"headline":"Africa: Misinformation, Lack of Access and Confusion Hamper the Ability of Smokers Who Don’t Quit to Consider Better Alternatives, a New International Study from PMI Shows","datePublished":"2019-08-21T15:28:36+00:00","mainEntityOfPage":{"@id":"https:\/\/www.ghanamma.com\/2019\/08\/21\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\/"},"wordCount":1131,"commentCount":0,"image":{"@id":"https:\/\/www.ghanamma.com\/2019\/08\/21\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\/#primaryimage"},"thumbnailUrl":"https:\/\/www.ghanamma.com\/2019\/wp-content\/uploads\/2019\/08\/00510677:defa828cca87ee58bb70920d423c1a1e:arc614x376:w1200.jpg","articleSection":["Asia"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.ghanamma.com\/2019\/08\/21\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.ghanamma.com\/2019\/08\/21\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\/","url":"https:\/\/www.ghanamma.com\/2019\/08\/21\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\/","name":"Africa: Misinformation, Lack of Access and Confusion Hamper the Ability of Smokers Who Don't Quit to Consider Better Alternatives, a New International Study from PMI Shows - Ghanamma.com","isPartOf":{"@id":"https:\/\/www.ghanamma.com\/2019\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.ghanamma.com\/2019\/08\/21\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\/#primaryimage"},"image":{"@id":"https:\/\/www.ghanamma.com\/2019\/08\/21\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\/#primaryimage"},"thumbnailUrl":"https:\/\/www.ghanamma.com\/2019\/wp-content\/uploads\/2019\/08\/00510677:defa828cca87ee58bb70920d423c1a1e:arc614x376:w1200.jpg","datePublished":"2019-08-21T15:28:36+00:00","author":{"@id":"https:\/\/www.ghanamma.com\/2019\/#\/schema\/person\/53d06a757a4242f113d200e3c290c036"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.ghanamma.com\/2019\/08\/21\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.ghanamma.com\/2019\/08\/21\/africa-misinformation-lack-of-access-and-confusion-hamper-the-ability-of-smokers-who-dont-quit-to-consider-better-alternatives-a-new-international-study-from-pmi-shows\/#primaryimage","url":"https:\/\/www.ghanamma.com\/2019\/wp-content\/uploads\/2019\/08\/00510677:defa828cca87ee58bb70920d423c1a1e:arc614x376:w1200.jpg","contentUrl":"https:\/\/www.ghanamma.com\/2019\/wp-content\/uploads\/2019\/08\/00510677:defa828cca87ee58bb70920d423c1a1e:arc614x376:w1200.jpg","width":500,"height":306},{"@type":"WebSite","@id":"https:\/\/www.ghanamma.com\/2019\/#website","url":"https:\/\/www.ghanamma.com\/2019\/","name":"Ghanamma.com","description":"News In Ghana - Latest Ghana News Headlines","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.ghanamma.com\/2019\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.ghanamma.com\/2019\/#\/schema\/person\/53d06a757a4242f113d200e3c290c036","name":"Ghana News","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/22cb97c2b08df229330efb2b8c2645feaae8d3ca3ee434035fbb668b5b82f570?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/22cb97c2b08df229330efb2b8c2645feaae8d3ca3ee434035fbb668b5b82f570?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/22cb97c2b08df229330efb2b8c2645feaae8d3ca3ee434035fbb668b5b82f570?s=96&d=mm&r=g","caption":"Ghana News"}}]}},"_links":{"self":[{"href":"https:\/\/www.ghanamma.com\/2019\/wp-json\/wp\/v2\/posts\/687949","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ghanamma.com\/2019\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ghanamma.com\/2019\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ghanamma.com\/2019\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ghanamma.com\/2019\/wp-json\/wp\/v2\/comments?post=687949"}],"version-history":[{"count":0,"href":"https:\/\/www.ghanamma.com\/2019\/wp-json\/wp\/v2\/posts\/687949\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ghanamma.com\/2019\/wp-json\/wp\/v2\/media\/687952"}],"wp:attachment":[{"href":"https:\/\/www.ghanamma.com\/2019\/wp-json\/wp\/v2\/media?parent=687949"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ghanamma.com\/2019\/wp-json\/wp\/v2\/categories?post=687949"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ghanamma.com\/2019\/wp-json\/wp\/v2\/tags?post=687949"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}