{"id":647082,"date":"2019-06-28T16:28:24","date_gmt":"2019-06-28T16:28:24","guid":{"rendered":"
\n\t\t\n

Olumide Olatunji (2nd right) joined by Kofi Awankwa, Lead and Head of Examinations; Philip Danso, Head of Licensing, BoG; and D.K. Mensah, CEO of Ghana Association of Bankers, to unveil the new logo<\/strong><\/p>\n\n\n\n

ACCESS BANK G"},"modified":"2019-06-28T16:28:24","modified_gmt":"2019-06-28T16:28:24","slug":"access-bank-unveils-new-brand-identity","status":"publish","type":"post","link":"https:\/\/www.ghanamma.com\/2019\/06\/28\/access-bank-unveils-new-brand-identity\/","title":{"rendered":"Access Bank Unveils New Brand Identity"},"content":{"rendered":"

<\/p>\n

\n

Olumide Olatunji (2nd right) joined by Kofi Awankwa, Lead and Head of Examinations; Philip Danso, Head of Licensing, BoG; and D.K. Mensah, CEO of Ghana Association of Bankers, to unveil the new logo<\/strong><\/p>\n

ACCESS BANK Ghana has announced the unveiling of its new brand identity to signify the company\u2019s global appeal and strategy of becoming Africa\u2019s gateway to the world and one of the largest retail banks in Ghana. <\/p>\n

The new
\nvisual identity, which includes a new logo, unique brand colours and refined
\nbrand promise, follows the successful merger between our parent company Access
\nBank Plc and erstwhile Diamond Bank in Nigeria and subsequent approval received
\nfrom the Bank of Ghana (BoG) to commence its rebranding exercise. <\/p>\n

Beginning
\ntoday, all Access Bank branch locations and offices in Ghana will be
\ntransformed to reflect the new identity. Beyond the change in our visual
\nidentity, our new promise of more than banking will enable us to provide more
\nservices that enrich the lives of our customers, more support and opportunities
\nfor our employees, more ideas to innovate our industry and create more
\nprosperity for Ghana. <\/p>\n

Providing
\nmore insights into the new brand identity, Managing Director of Access Bank
\nGhana, Olumide Olatunji, remarked: \u201cThese are exciting times for us and
\nthousands of our customers across the country. Access Bank has grown over Press
\nRelease time and has built an enviable brand in the wholesale banking segment
\nbut increasingly we have always wanted to strengthen our retail franchise to
\nenable us diversify and serve the whole value chain, right down to the ordinary
\nwoman in the village.\u201d<\/p>\n

\u201cWith this
\nnew identity, we shall be opening more doors that will offer families the
\nopportunity to realise their dreams, providing Ghanaian businesses with access
\nto intra Africa trade and global markets and giving budding entrepreneurs the
\ntools to build a business,\u201d he added.<\/p>\n

The new
\nAccess Bank is the largest retail bank in Africa with over 29 million customers
\nand over 27,000 staff in 12 countries across three continents. <\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Olumide Olatunji (2nd right) joined by Kofi Awankwa, Lead and Head of Examinations; Philip Danso, Head of Licensing, BoG; and D.K. Mensah, CEO of Ghana Association of Bankers, to unveil the new logo ACCESS BANK Ghana has announced the unveiling of its new brand identity to signify the company\u2019s global appeal and strategy of becoming […]<\/p>\n","protected":false},"author":1,"featured_media":645748,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[2911,1372,2912,2913,1744],"class_list":["post-647082","post","type-post","status-publish","format-standard","has-post-thumbnail","category-business","tag-access","tag-bank","tag-brand","tag-identity","tag-unveils"],"yoast_head":"\nAccess Bank Unveils New Brand Identity - Ghanamma.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ghanamma.com\/2019\/06\/28\/access-bank-unveils-new-brand-identity\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Access Bank Unveils New Brand Identity - Ghanamma.com\" \/>\n<meta name=\"twitter:description\" content=\"Olumide Olatunji (2nd right) joined by Kofi Awankwa, Lead and Head of Examinations; Philip Danso, Head of Licensing, BoG; and D.K. 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