The 2019 Citi Business Festival starts today with a launch on Citi FM later this morning.<\/p>\n
The most anticipated business festival in Ghana will start with an interview on the Citi Breakfast Show (CBS) with the 2018 National Best Farmer, James Boateng.<\/p>\n
The interview, which will be held the CBS will be on the theme \u201cSwitching to Agric: The Story of James Boateng\u201d.<\/p>\n
James Boateng is a 61-year-old farmer from the Nkoranza South Municipality in the Bono East Region.<\/p>\n
He was crowned the 2018 National Best Farmer at the 34th National Farmers Day celebration where he received a cash prize of $100,000, sponsored by the adb Bank.<\/p>\n
Mr. Boateng is Married with six children and educated up to the tertiary level.<\/p>\n
In his earlier interactions with the media, Mr. Boateng explained that the innovative ways of his farming techniques made it easier for him to reach out to both the local and export markets within the West African sub-region.<\/p>\n
James Boateng\u2019s Career <\/strong><\/p>\n
Mr. Boateng has been a farmer for over 18 years, with workforce of about 102, comprising 45 full-time employees and 57 casual workers.<\/p>\n
A publication after his award in December 2018 described Mr. Botaeng as a highly diversified farmer in his agricultural production, covering roots and tubers, cereals, vegetables, plantation crops, legumes and timber species.<\/p>\n
He is also reported to have large numbers of ruminants such as cattle, goats, sheep and poultry.<\/p>\n
Mr. Boateng also has 40 boxes of beehives which have been colonised with bees, two fish ponds stocked with tilapia and catfish.<\/p>\n
About 2019 Citi Business Festival\u00a0 <\/strong><\/p>\n
The Citi Business Festival is a month-long on air and outdoor events series held annually in the month of June to equip the Ghanaian business community with the tools needed to grow and scale their ventures.<\/p>\n
The festival is an extensive programme of business events and on-air activities providing inspiration, business ideas and information for persons who are starting, building or growing their businesses.<\/p>\n
This year\u2019s business festival\u2019s themes are carefully selected around areas in Agribusiness, The Startup ecosystem, and Personal Finance.<\/p>\n
On-air programmes<\/strong><\/p>\n
The festival will have on-air radio campaign features on selected areas of Ghana\u2019s economy.<\/p>\n
The topics in the first week will touch on Agribusiness, focusing on how players can improve their operations to take advantage of the export market.<\/p>\n
This will be followed by \u2018The Startup Ecosystem\u2019 which will focus on areas such as branding, \u2018navigating the tax terrain\u2019, among others.<\/p>\n
The third week of the on-air series will discuss Personal Finance.<\/p>\n
Some of the topics that will be discussed include \u201cDeveloping a Savings Culture\u201d, \u201cInvestment 101\u201d, \u201cAvoiding Ponzi schemes \/ common mistakes investors make\u201d as well as \u201cAlternative investment avenues\u201d<\/p>\n
The final week will focus on local business with emphasis on topics such as \u201cCelebrating Exceptional Local Businesses\u201d among others.<\/p>\n
\u00a0Sales Revolution<\/strong><\/p>\n
Like previous editions, this year\u2019s Citi Business Festival will feature training programmes.<\/p>\n
The first of the kind is the Sales Revolution, which will start from the 13th<\/sup>\u00a0to 14th<\/sup>\u00a0June.<\/p>\n
The event will be held at the Coconut Grove Regency Hotel at 8:30am each day.<\/p>\n
The facilitators include Mawuli Ocloo who is the Managing Consultant, Salesmark Ltd, and Maxwell Dodd, from Econet Media-Ghana.<\/p>\n
Topics that will be treated included \u201cDigital and Social Selling\u201d, \u201cHandling Objections and Closing the Sale\u201d, as well as \u201cHow to Influence Buyers to Make Positive Decisions that Increase Your Sales\u201d and \u201cProspecting for Sales or New Business in a Competitive Environment\u201d.<\/p>\n
The training programme costs 700 cedis.<\/p>\n
Management Boot Camp <\/strong><\/p>\n
\u00a0<\/strong>The Management Boot Camp, which is part of the month-long Citi Business Festival, is scheduled for 16th<\/sup>\u00a0to 22nd<\/sup> June at the Volta Hotel in Akosombo..<\/p>\n
The Boot Camp is an executive week long advanced management training programme, designed for Senior Management in various industries, including the private and public sector workers.<\/p>\n
The programme is aimed at exploring opportunities of latest academic thinking and practical insights by renowned facilitators.<\/p>\n
Topics that will be taught include, \u201cCompeting for the future \u2013will your business survive the next decade\u201d, \u201cleadership essentials for Team leaders\u201d, Getting it done ! Execution strategy among\u201d among others\u201d<\/p>\n
The week long residential executive education programme is targeted at senior managers and businessmen.<\/p>\n
This event is a paid for programme.<\/p>\n
Ghana Rising<\/strong><\/p>\n
The Citi Business Festival will climax with a two-day outdoor event named Ghana Rising.<\/p>\n
Ghana Rising will provide the platform for local businesses to network, share ideas and collaborate for growth.<\/p>\n
![\"2018](\"https:\/\/cdn.ghana-mma.com\/2019\/06\/2018-best-farmer.jpg\")
<\/p>\n![\"2018](\"https:\/\/cdn.ghanamma.com\/2019\/06\/2018-best-farmer.jpg\")
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