By Amadu Kamil Sanah/Mohammed Abdulai, GNA
Accra, Oct. 18, GNA – The African University
College of Communication (AUCC) has introduced a new course in Creative Arts
scheduled to begin in November this year.
The AUCC School of Creative Arts will run
seven short courses and over 50 modules as a certificate course whiles
registration processes for degree courses are underway to start next year.
Professor Kojo Yankah, the Founder of the
AUCC, who inaugurated the School on Wednesday, said the new block had a 600
sitting capacity auditorium and a theatre with an ultramodern recording studio.
“It also has a Centre for Languages where
students can learn certified languages like French, English, Hausa, Swahili and
Ga among other Ghanaian languages,” he said.
Prof. Yankah said Culture and Creative Arts
was one of the most lucrative industries in the world with Asia Pacific leading
with about one third of the 34 per cent of the market, followed by Europe,
North America and Africa.
He said there was so much talent in Ghana,
especially when one considered how the ‘Kente’ cloth was designed, adding that;
“AUCC has chosen subjects that are job or professional related to make students
independent after completing school.”
He said the AUCC started as a Communication
School to train people and feed the growing number of media institutions in
Ghana and Africa as a whole, but later added a Business School.
“Currently there are students from over 15
African countries studying various courses in AUCC”.
Professor Margaret Crabbe, the President of
AUCC, said it was necessary to give students training with employable skills
and that the components of Creative Arts would give direct employment.
“AUCC encourages people to discover themselves
when they know the true value to give to society,” she said.