Business News of Wednesday, 9 August 2017
TECNO Mobile is about to introduce into the market, a new family of devices.
Although little is known about the new series – exact name and specs – we can easily guess that as with all other smartphones TECNO has released this year, the new smartphone family will come in 2 variants – ‘a regular” and ‘a Plus’.
The new TECNO smartphone is expected to be a budget smartphone with beautiful design and satisfactory features, enabling it to outperform other devices within its market segment – a segment that seems to have a lot of competition. Riding on the success of the CAMON CX & CX Air, the new series will sure have some “extra” functionality that should help it furthermore optimise its photography performance.
Aside from insights about what market segment the device will be playing in, every other detail about the device(s) is just guesses based on current knowledge of budget smartphones and their offerings. However, it is expected that TECNO will spice up the offering on these devices.
This new series was rumoured to have priced around 60-100 dollar. Based on our knowledge that the products fall in this price range at the present market are with: Android 6.0, 1GM RAM; 2000-4000m Ah battery; 2-4MP for a front camera; so what specs will TECNO’s new series own to win over?
It would be quite disappointing if the new series come out of the box with anything below Android 7.0 (Android 6.0 is so outdated), and it is also expected that it comes with a quad-core processor, 2GB of RAM to run apps fairly well and with a big battery.
At current standing, not much specifics have been made available by TECNO, so we will just keep our ears on the ground for more developments as they unravel. It will, however, be interesting to see how competitive an already saturated low to a mid-range end of the smartphone market will fare with this new entrant, especially as the product series will challenge existing competition to deliver a lot of value to consumers without compelling them to break the bank. Consumers who are on a budget can be assured of having an array of options to choose from.