Students of the University of Ghana Legon Hall got the chance to experience the exciting Alomo Bitters English Premier League activation as the train made a stop on campus last weekend.
For EPL lovers who were on campus, Alomo Bitters gave out loads of prizes to persons who took part in the activation during last Saturday’s EPL game involving Chelsea and Stoke City.
The activation forms part of Kasapreko’s partnership with the EPL to feature some of its products such as Alomo Bitters and Storm Energy Drink during matches.
Alomo Bitters was displayed on the stadium pitch-side panels during the match which was shown live from the Legon Hall during their annual Hall Week celebrations.
Similarly, EPL fans in Kumasi also got the chance to participate in the activation.
According to the Brands Manager of Kasapreko Patrick Sarpong, the EPL activations have so far been very successful and exciting as expected outcomes are being met.
“It’s an opportunity for us at Kasapreko to use the Premier League to showcase our flagship products to the world and also engage our consumers in a more rewarding manner,” he said.
Lucky fans won exciting prizes such as mobile phones, jerseys, football boots, footballs and other branded items from Alomo Bitters.
The Premier League is the most exciting and competitive league in the world which is beamed to over 700 million homes in more than 200 countries.