South Africa Host BBNaija: Who Is To Blame

Ever since Big Brother Naija a.k.a BBNaija started there have been a number of opinions regarding the fact that Big Brother Naija is being hosted in South Africa. The citizens at large, celebrities and even the government have all taken keen interests in the location where the show is being shot.

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Sometimes we just have to be realistic and understand things as they are. As Nigerians, we know how it is almost impossible to run a successful business or operation in Nigeria without the setbacks of a number of factors.

Official Statement From MultiChoice

Although Caroline Oghuma, Public Relations, Manager, Multi­Choice had the following to say:

“‎We have a fully equipped house in South Africa, which is used for the Big Brother shows. This means that we are able to achieve high production values whilst meeting tight timelines and ensuring the show comes to our viewers on time as planned and with the same globally renowned quality. The house has played host to other Big Brother countries including; the general Big Brother Africa, Mozambique, Angola and now Nigeria.”

We all know the truth. You can hardly compare the services available in South Africa to that of Nigeria. Let us ask ourselves 2 simple questions.

  1. When was the last time you ever had light provided by the distribution companies in your house for 24 hours straight? Even on Christmas day, it is almost impossible to experience such luxury.
  2. How many times do you plan for things on the long run in Nigeria and it all went according to plan with little or no interference/ unpredictability? With the instability in our economy and constant changes in dollar rate/money policies planning for things on the long run could be challenging.

South Africa Host Big Brother Naija

Furthermore, as mentioned by the MultiChoice PR Manager, there is already a fully functional house available in South Africa. It would be time-consuming and a waste of resources to reinvest in a new house here in Nigeria. Setting up a full crew, getting the right equipment and personalities to run the whole show from the ground up is probably not the best direction to go when there are systems and structures already in place.

What The Big Names Had To Say

A number of influential figures such as M.I and Yemi Alade earlier came out to express their views, saying the Federal Government should focus on other pressing issues on ground. This was after the Federal Government directed the National Broadcasting Commission (NBC) to investigate the circumstances surrounding the reported shooting in South Africa of the ongoing BBNaija Reality Show.

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The Minister of Information and Culture, Alhaji Lai Mohammed, in a statement, directed the NBC to determine whether Multi-Choice, by shooting the BBNaija show in South Africa, had breached the Nigerian Broadcasting Code in any way.

What are your thoughts? Is this really what the government should be getting into right now? Shouldn’t they rather focus on other pressing issues in the country and getting the country to a position where such investments could be seen as a profitable one with basic services freely available for the consistency and efficiency of the show?