Voltic ltd climaxes natural mineral campaign, rewards consumers

Voltic (GH) Limited, (Voltic) producers of Voltic Natural Mineral Water, has climaxed its Natural Mineral Water Campaign with a quiz, rewarding three finalists with cash prizes, products and Voltic branded items worth over GH₵ 10,000.00.

The Voltic Natural Mineral Water campaign was launched in August 2014 on various media platforms to promote Voltic as the preferred natural mineral water brand among existing and potential customers.

The Quiz, which forms part of the campaign, ran for four weeks on the company’s website and Facebook page with two weekly winners selected and rewarded with cartons of Voltic products and souvenirs.

The seven final contestants, who competed in the grand finale of the quiz on 8th May, 2015 at GNAT Hall, were taken on a tour of Voltic’s production plant at Akwadum, to get acquainted with the first- rate manufacturing processes of Voltic Natural Mineral Water.

Ms. Ama A. Armah, the Brands Manager, Voltic (GH) Limited, explained that the Natural Mineral Water campaign and quiz amongst other things was to increase brand awareness, educate the public on the differences between natural mineral water and other bottled water. She stressed “the competition gave us an opportunity to engage with our consumers and gain valuable feedback on our brand, ensuring that our consumers had grasped the facts presented in the campaign.

The winners Ms. Felicia Addo, Ms. Fremah Ruby and Mr. Stephen Osei Bonsu who came first, second and third respectively received cash prizes of GH₵1000.00, GH₵700.00, GH₵500.00 as well as Voltic products and assorted branded souvenirs. The other four contestants were also rewarded with consolation prizes of Voltic branded souvenirs and products.

The event was attended by management and staff of Voltic (GH) Ltd as well as family and friends of the contestants.


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