Fashion trends come and go, but some Fashion brands are here to stay. New Look, a global leader in fast-fashion with over 600 stores throughout the UK and over 200 across Europe, China, North Africa, the Middle East and Asia is making its debut in Africa on the region’s No 1 online store, Jumia Nigeria.
Discussing the launch of the brand, Simon Taylor, Head of International Partnerships, New Look stated,
Jumia Nigeria, the online shop you can trust, hosts the first official New Look store available in West Africa! Fashion and personal style just got more interesting with the coolest brands conveniently at your fingertips on Jumia.
Is your style sexy, glamorous, alternative or even edgy? We bet you will find your pick in the New Look collection on Jumia. Whether you are a fashion explorer, a mainstream ‘fashionista’ or simply discerning and stylish, Jumia and the New Look brand have something great for you.
Jeremy Doutte, Co-CEO of Jumia Nigeria, stated that “We are extremely excited to have on board the New Look brand. Nigerians are fashionable and because we at Jumia take time to study fashion trends through our extensive research as well as customers’ feedback and buying behaviour, we know the right products to give at the right time.”