The new corporate office of Hush Enterprise Limited
Members of the Economic Community of West African States (ECOWAS) are expected to announce the adoption of a common external trade policy next year to ensure full economic integration.
Kofi Afresah Nuhu , Director in charge of manufacturing at the Ministry of Trade and Industry, who disclosed this, said ECOWAS was in the process of establishing administrative measures to regulate trade relations with non-member countries.
One notable trend in the global economy in recent times has been the accelerated movement toward regional integration to ensure free flow of goods and services, he stated.
Speaking at the inauguration of a new corporate office of Hush Enterprise Limited, importers of SoKlin detergents in Kumasi, Mr. Nuhu stated that the current business trend requires ECOWAS to comply with the Economic Partnership Agreement (EPA).
‘We don’t want to be swept away by the events of globalisation. Ghana is not an island and that is why we signed onto EPA as a country because we have to conform,’ he noted.
The Trade and Industry Director applauded Hush Enterprise Limited for chalking successes in Ghana over the last 20 years and offering quality detergents to the citizens.
He also welcomed the company’s decision to set up a manufacturing plant in Ghana and asserted that the Ministry supports such schemes to encourage companies to go into production.
‘We’re championing made-in-Ghana goods and therefore there are support schemes for companies that go into manufacturing,’ he stressed.
Chief Executive Officer (CEO) of Hush Enterprise Limited, Gifty Champion said the company is the sole importer and distributor of SoKlin detergents in Ghana, representing PT Sayap Utama, the manufacturers in Indonesia 20.
According to her, the construction of the new office and warehouse, which are positioned to serve the Northern sector of the country, formed part of the company’s efforts to delight the Ghanaian consumer.
‘We hope to increase efficiency in distributing and bringing our quality services to the doorsteps of the consumers. The consumer will therefore enjoy better overall customer service,’ she indicated, promising to establish a plant in Ghana.
Madame Champion called on the public to help Hush Enterprise rid the country of fake SoKlin detergents.
From Ernest Kofi Adu, Kumasi
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