Clubs gather for marketing seminar of the League

Key administrators of the Ghana Premier League will attend a SuperSport seminar on marketing and promoting the country’s top-flight league from Monday.

The two-day seminar which is sponsored by SuperSport, the television rights holders of the Ghana Premier League, will be held at the Forest Hotel in Dodowa.

All the 16 CEOs of the Ghana Premier League clubs will attend the seminar as well as members of the GFA’s Premier League Board.

The 22 members of the GFA’s Executive Committee as well as the key staff of the GFA including the General Secretary and his three deputies will also attend the course.

Three leading staff from First Capital Plus Bank have also been invited the the seminar as they are expected to be named as the new title sponsors of the Ghana Premier League on Tuesday.

One of world’s leading brains in football marketing and promotion Stanley Matthews of South Africa has arrived in the country to lead the seminar.

The leadership of the Ghana Football Association including President Kwesi Nyantakyi will also be in attendance to open the seminar and also take part in it.

The seminar will educate the clubs and administrators on how to market the league to bring in more sponsors and generate more interest from local football fans.

The event will start with its opening ceremony on Monday at the Forest Hotel in Dodowa at 9am.

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