Business News of Thursday, 11 April 2013
When Mr. Albert Ocran of Legacy & Legacy fame counsels you to take what you put on your facebook wall seriously, you take him seriously. That is the lesson for fans of the facebook page of luxury car rental service provider, EuroStar Limousines Limited.
The company Easter Monday gave its facebook and other social media fans a rare treat that will prick the envy of every facebooker. But first, one needed a ticket. Don’t be deceived, you didn’t need a poster card printed with colourful intricate silver designs; you needed to demonstrate through your postings on your facebook wall that you are a decent, responsible person. With this ticket, you were sure to pass the stringent security checks at the gate to the luxury car rental company’s plush offices, the event grounds.
Amongst those who strutted the yard, faces gleaming with excitement and brimming with confidence were many celebrities, notably Miss Ghana, Inna Maryam Patty. She told Myjoyonline.com she was not only overawed but also overjoyed at the unique quality of luxury cars on display.
As a celebrity and event organizer, the availability of the top-range vehicles on Ghana’s soil for her was inspiring and reassuring. “EuroStar is providing a brilliant service that will certainly compliment our efforts and help push corporate hospitality in Ghana to new levels,” added. With her unceasing generous and infectious smiles said her Exclusive Events Ghana’s desire to organize beauty pageants and other celebrity events to meet international standards would be enhanced by the services of the company.
But even more appealing to her, she said, was the fact that the services of the company were not the preserve of a select few; “they have demystified the notion that only the rich in society can afford to pamper themselves; everyone deserves a royal treat and they make that possible; it is unprecedented!” Addressing the facebookers, the Chairman of EuroStar Limos, Mr Oscar Yao Doe, said the main motivation for the event was to “open our doors to ordinary Ghanaians and seek their feedback, and also to inspire them with our unique product and services.”
He said Ghanaians must reject the myth that great things were the preserve of the peoples of some other nations. “We can’t always settle for what is mediocre, petty and dishounorable, that is not who we are,” he stressed. “It is only Ghanaians, who can make Ghana a truly prosperous country through a positive attitude, respect for hard work, avoiding excuses and appreciating the little things around us and the things that others do, regardless of our relationship with them,” he stressed.
With foresight, dedication and commitment, every Ghanaians is capable of doing something great not only for his/her immediate family or community, but the larger society. But that requires a departure from the feeling of powerlessness and a dependency mentality. According to Mr. Yao Doe, every Ghanaian must have sufficient predatory instincts and resist the temptation to blame their circumstances on external factors. “Success is not given or wished for, it is earned in spite of teething and seemingly insurmountable challenges,” he added.
Research and Communications Manager at the Telcoms Chamber, Derek Barnabas Laryea said it was a rare privilege to be amongst the select few to enjoy the treat. “Being a Facebook fan of this ground breaking luxury vehicle service provider in Ghana, I was elated to join a few others to tour the Eurostar Limos facility; the experience was beyond imagination,” he stated. The ambience, he said, was awesome, “the cocktails were on point, the music was soothing but my first exposure to a Maybach 62 is one pride I will keep hanging on to for a long time.”
Mr. Laryea said he was extremely fascinated by the fact that EuroStar appear “generally passionate about a Brand that drives home its values and mission across its entire staff and you could tell from the beaming smiles that lightened up the faces of their professional drivers as well as security personnel.” Many of the facebookers danced away the evening and they were in good company; Mr Yao Doe himself exhibited some wild dance moves, attracting loud cheers.