As further evidence of its status as a global brand, Vodafone Ghana was awarded Best Telecom Brand Telecom Awards 2011 held at the La Palm Royal Beach Hotel on Friday 29th April 2011.\u00a0<\/p>\n
This award strengthens the Vodafone brand which was recently ranked by Finance as the Most Valuable Global Telecom brand and also the 5th Most Valuable at the prestigious Mobileworld Ghana The Mobileworld Ghana Telecom Awards is constituted by Mobile World Magazine, a UK-based magazine covering the telecoms sector in Africa.<\/p>\n
Vodafone won the award amidst stiff competition from other leading players in\u00a0the industry.\u00a0 The\u00a0award was based on market performance and other parameters including\u00a0revenue growth, market share growth, and leadership in product and innovation. Vodafone Ghana also won the Wholesale Telecom Provider of the Year.<\/p>\n
Kyle Whitehill, CEO of Vodafone Ghana said, \u201cA strong brand is important in today\u2019s business world as the battle for customers intensifies day by day. It’s important to spend time defining and building your brand. After all, your brand is the source of a promise to your consumer. In view of this, we have carefully managed our brand such that it seeks to make our products and services relevant to our customers\u2019\u2019.<\/p>\n
Since the launch of its brand promise, \u2018Power to you\u2019, Vodafone Ghana has extensively leveraged on this to empower Ghanaians. Among the initiatives done around this brand promise include; new product launches such as the Blackberry Smartphones with affordable call rates. Vodafone was also the first to launch the Blackberry Torch and Galaxy Tablet in the market.<\/p>\n
The ICONS:-Divas Edition, a TV music show was also launched which R&M group emerged as the winners. For their prize, the three young girls took home, GHC60,00.00, a brand new 4X4 vehicle, a recording deal and an opportunity to feature at the next 020 live concerts. This is an expression of the Vodafone\u2019s brand promise of empowering Ghanaians to make the most of their lives potentials.<\/p>\n
Another initiative that won the hearts of Ghanaians this year, is the Valentine Day\u2019s \u2018home coming\u2019 initiative where over 70\u00a0underprivileged\u00a0patients on admission at the various regional hospitals in the country, who have been discharged but unable to pay their medical bills,\u00a0had\u00a0their bills fully paid for them by Vodafone to enable them to join their families to celebrate this year\u2019s valentine day.<\/p>\n
Others includes: innovative, customer loyalty, promotions such as \u20188gp tariff reduction\u2019, \u2018bonus incentives\u2019 for customers who register their SIM, \u201890 days double bonus\u2019 promotion for new customers among others.<\/p>\n<\/div>\n
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\nVodafone Wins The Best Telecom Brand In Ghana<\/a><\/p>\n","protected":false},"excerpt":{"rendered":" As further evidence of its status as a global brand, Vodafone Ghana was awarded Best Telecom Brand Telecom Awards 2011 held at the La Palm Royal Beach Hotel on Friday 29th April 2011.\u00a0 This award strengthens the Vodafone brand which was recently ranked by Finance as the Most Valuable Global Telecom brand and also the 5th Most Valuable at the prestigious Mobileworld Ghana The Mobileworld Ghana Telecom Awards is constituted by Mobile World Magazine, a UK-based magazine covering the telecoms sector in Africa. Vodafone won the award amidst stiff competition from other leading players in\u00a0the industry.\u00a0 The\u00a0award was based on market performance and other parameters including\u00a0revenue growth, market share growth, and leadership in product and innovation. Vodafone Ghana also won the Wholesale Telecom Provider of the Year. <\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-416435","post","type-post","status-publish","format-standard"],"yoast_head":"\n
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