{"id":353497,"date":"2011-03-31T00:00:00","date_gmt":"2011-03-31T00:00:00","guid":{"rendered":"http:\/\/www.ghanamma.net\/2011\/03\/31\/airtel-downplays-impact-of-court-order-stopping-freedom-to-dream-promotion\/"},"modified":"2011-03-31T00:00:00","modified_gmt":"2011-03-31T00:00:00","slug":"airtel-downplays-impact-of-court-order-stopping-freedom-to-dream-promotion","status":"publish","type":"post","link":"https:\/\/www.ghanamma.com\/2011\/03\/31\/airtel-downplays-impact-of-court-order-stopping-freedom-to-dream-promotion\/","title":{"rendered":"Airtel downplays impact of court order stopping \u201cFreedom to Dream\u201d promotion"},"content":{"rendered":"
\n

\t\t\t\tAirtel has played down suggestions it has suffered substantial financial loss following the Fast Track High Court ruling ordering a cessation of its \u201cFreedom to Dream\u201d promotion. <\/p>\n

The National Lottery Authority sued Airtel because it says the promotion was illegal. <\/p>\n

The promotion has been supported with a massive advertising campaign across media platforms including radio, television, the internet, billboards and flyers at great costs. <\/p>\n

Country Manager, Phillip Sowah however believes the funds were committed to a good cause.<\/p>\n

He said the company was only concerned because the promotion was designed to give its subscribers unparalleled experience.<\/p>\n

The ruling meanwhile has implications for the way the telcos and businesses in general run promotions which are usually aimed at attracting customers and clientele.<\/p>\n

Source: Joy Business\/Ghana<\/p>\n<\/div>\n

Here is the original post: <\/p>\n","protected":false},"excerpt":{"rendered":"

Airtel has played down suggestions it has suffered substantial financial loss following the Fast Track High Court ruling ordering a cessation of its \u201cFreedom to Dream\u201d promotion. The National Lottery Authority sued Airtel because it says the promotion was illegal<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":{"0":"post-353497","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-business"},"yoast_head":"\nAirtel downplays impact of court order stopping \u201cFreedom to Dream\u201d promotion - Ghanamma.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ghanamma.com\/2011\/03\/31\/airtel-downplays-impact-of-court-order-stopping-freedom-to-dream-promotion\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Airtel downplays impact of court order stopping \u201cFreedom to Dream\u201d promotion - Ghanamma.com\" \/>\n<meta name=\"twitter:description\" content=\"Airtel has played down suggestions it has suffered substantial financial loss following the Fast Track High Court ruling ordering a cessation of its \u201cFreedom to Dream\u201d promotion. 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