{"id":310209,"date":"2011-03-15T07:20:13","date_gmt":"2011-03-15T07:20:13","guid":{"rendered":"http:\/\/www.ghanamma.net\/2011\/03\/15\/london-games-tickets-go-on-sale-2\/"},"modified":"2011-03-15T07:20:13","modified_gmt":"2011-03-15T07:20:13","slug":"london-games-tickets-go-on-sale-2","status":"publish","type":"post","link":"https:\/\/www.ghanamma.com\/2011\/03\/15\/london-games-tickets-go-on-sale-2\/","title":{"rendered":"London Games Tickets Go On Sale"},"content":{"rendered":"

LONDON 2012 Olympics organisers fired the starting gun on ticket sales in the early hours of this morning, with 500 days to go until the opening ceremony, and promised their system would not crash under the weight of public interest.<\/p>\n

Lord Coe, chairman of the London Olympic Organising Committee (LOCOG), said yesterday everything possible had been done to prevent a technological meltdown when the public lottery for 6.6 million tickets opens for 42 days, The Times reported.<\/p>\n

“The six-week period should prevent a mad rush and reduce fraudulent activity and we are confident that the system we have is as good as it can be,” he said.<\/p>\n

But he revealed that two million people had pre-registered their interest in attending athletics at the Olympic Stadium, underlining the challenge in matching the limited supply with the unprecedented demand to be at the first UK Games since 1948.<\/p>\n

The figure would suggest that the 15 track-and-field sessions in the 80,000-seat stadium will, on average, be oversubscribed nearly twice over. Allocation of tickets to the most popular events, such as athletics, swimming and the opening ceremony, will be decided by an algorithmic computer program validated by auditors.<\/p>\n

Preliminary rounds of team sports are likely to be the least popular, although LOCOG has had one million registrations of interest for the Olympic soccer, traditionally an event with a surplus of tickets.<\/p>\n

“I’m confident we’ll have sold just about every ticket when the Games begin,” Lord Coe said.<\/p>\n

“I think people will view this as one of those life-changing moments and they will want to be there, cherish their tickets and describe the events to their grandchildren.”<\/p>\n

LOCOG is aiming to raise about \u00a3450 million (US$730M) from ticket sales, which will partially cover its \u00a32 billion (US$3.2B) operational budget. The balance is expected to come from the International Olympic Committee (IOC) and local sponsorship and merchandising.<\/p>\n

It is hoping to limit the impact to the black market, which springs up around every Olympics, with bogus websites seeking to dupe consumers.<\/p>\n

Lord Coe said no organising committee had done more to target ticket touts. The Metropolitan Police has made 49 arrests since it set up a 36-strong specialist unit in June last year and the government has increased the maximum fine for offenders to \u00a320,000 (US$32,000).<\/p>\n<\/div>\n

<\/p>\n

Read more:
\nLondon Games Tickets Go On Sale<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

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