Christina Hendricks launches Vivienne Westwood’s new jewellery line

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She previously criticised designers for ignoring curvier women like herself in favour of super skinny celebrities.

So it made sense for Christina Hendricks to team up with one of the few fashion designers who celebrate curves – Dame Vivienne Westwood.

The Mad Men actress, 35, has been chosen as the new face of Westwood’s latest venture, her ‘Get A Life’ Palladium Jewellery collection.

In the stunning shoots from the new advertising campaign, Hendricks’ famous curves are all on show in Westwood creations as she models headdresses and necklaces from the limited edition collection.

While female fashion followers are likely to be gazing at the jewellery, it’s probably safe to assume the actress’s male fans won’t be looking at the necklaces.

The new jewellery is crafted from Palladium, a natural white metal from the platinum family which maintains its colour and shape over time.
Westwood has been inspired by nature and symbols of paganism – hence the leaves and heart designs worn by Hendricks.