Posted: Monday 4th August 2014 at 17:48 pm

Leti Arts To Participate In U.S.-Africa Business Forum

Accra, Ghana -August 1, 2014: Leti Arts, an interactive media studio developing mobile games and digital comics based on African history and folklore, has been invited to participate in the U.S.-Africa Business Forum, as part of President Obama’s U.S.-Africa Leaders’ Summit.

Starting from August 4 – 6, President Obama is hosting leaders from across the African continent for theU.S.-Africa Leaders’ Summit in Washington D.C.The theme of the U.S.-Africa Leaders’ Summit is “Investing in the Next Generation”.

Leti Arts has a mission to leverage African talent to develop games, comics and mobile apps, with a vision to grow to encompass animated series, feature films, merchandise and theme parks, through partnerships and licensing of intellectual property.

Leti Arts produces in-house content based on their flagship franchise, Africa’s Legends, which reimagines African folklore and historic legendsas elite superheroes fighting crime in present day Africa. Africa’s Legends content is delivered via their mobile distribution platform, Leti Center, available on Android, Windows Phone and Nokia Java devices.

Leti Arts also has a rich portfolio of projects executed across social activism, civic education and healthcare.

A typical example is a project led by Afroes, a Kenyan Non Profit, deploying two social activism / civic education games, Haki: Shield & Defend (promoting environmental rights in Kenya) and Haki 2: Chaguo Ni Lako (civic education during 2012 Kenyan elections).Another exemplary project is a scenario based, role playing game called H.E.L.P., which helps simulate health emergencies as a knowledge testing tool for nurses in Kenya. It was developed for Kemri-Wellcome Trust and their partner, Oxford University.

Leti Arts has several international nominations including being a 2013 World Summit Award (WSA) Nominee in the e-Entertainment & Games category and a 2014 MTV Africa Music Awards (MAMA)Nominee in a new category, ‘Transform Today’, which seeks to honour innovative African entertainment businesses outside of the music industry.

The U.S.-Africa Business Forum on August 5 at the Mandarin Oriental Hotel in Washington, D.C., is hosted by the U.S. Department of Commerce and Bloomberg Philanthropies. The Forum seeks to create a new platform to promote trade, accelerate job growth, and encourage investment across the continent.

‘The opportunities for the United States and Africa to work together to achieve mutual prosperity for our countries and our people are growing.’

U.S. Secretary of Commerce Penny Pritzker, United States Department of Commerce

The list of invited guests from Africa include stalwarts like Dangote Industries, Orascom Telecom and theAfrican Development Bank and six Ghanaian businesses, including Leti Arts.Leti Arts is participating through its CEO, Eyram Tawia, one of the next generation of business leaders in Africa.

Eyram Tawia and Wesley Kirinya, Co-Founder and CTO of Leti Arts are the first African Speakers at the Game Developers Conference (GDC), presenting a talk titled, “The Emerging Landscape of African Game Development” in 2013. Eyram Tawia, also recently participated in the Deutsche-Welle Global Media Forum.

Eyram Tawia has also won several awards including the 2012 British Council Young Creative Entrepreneur and being one of six Ghana Innovation Heroes, an initiative spearheaded by Google Ghana.

‘I am excited to represent young entrepreneurs in Ghana and Africa, who dare to make a difference through unbridled passion for big ideas, within one of the toughest business and investment environments. My goal is to show Africa is ready. We have the people, passion and skills and all we need, is the right strategic investments to complete the ecosystem.’

Eyram Tawia (CEO, Leti Arts)
We are delighted to be participating in the U.S.-Africa Business Forum. Leti Arts pursuing game development in Africa, is representative of a new crop of African technology businesses pursuing big ideas. We believe our participation can help influence US private investments in the technology sector of Africa, as a means of empowering Africa for economic growth.

We are grateful to our partners over the years for helping propel us to ever greater heights.We are especially grateful to Meltwater Entrepreneurial School of Technology (MEST) and Google Ghana for continuing to support entrepreneurs in Ghana and for their supportto our trip to Washington D.C.

About Leti Arts
Leti Arts develops cross-platform interactive media products based on African history and folklore, including digital comics and mobile games. As one of a handful of interactive media studios in sub-Saharan Africa, Leti introduces global audiences to African storytelling. Leti Arts has offices in Accra, Ghana and Nairobi, Kenya, and was founded by Eyram Tawia and Wesley Kirinya.

Visit us on http://www.letiarts.com, Facebook, Twitterand Google+

About Meltwater Entrepreneurial School of Technology (MEST)

The Meltwater Entrepreneurial School of Technology (MEST) and the MEST Incubator program provide training, investment and mentoring for aspiring technology entrepreneurs with the goal of creating globally successful companies that create wealth and jobs locally in Africa.

To date, the MEST Incubator has invested in over 15 companies and backed more than 35 co-founders. Our focus is on companies in the following areas: SaaS, Consumer Internet, eCommerce, Digital Media, and Healthcare IT.

More on MEST: http://meltwater.org/, Facebook, Twitter

About U.S.-Africa Business Forum
Bloomberg Philanthropies and the U.S. Department of Commerce will co-host the first-ever U.S.-Africa Business Forum, a day focused on trade and investment opportunities on the continent for African heads of government and American business leaders. This Forum will be a part of President Obama’s U.S.-Africa Leaders Summit, a historic convening of African heads of state and government.

More Info on U.S.-Africa Business Forum: usafricabusinessforum.org

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