First Atlantic Bank Goes To T’di

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First Atlantic Bank Limited has officially opened a new ultramodern branch at the Takoradi Market Circle as part of the bank’s expansion project.

Many people would have access to the bank’s varied products and services, which would be delivered by highly motivated staff at the Takoradi Market Circle branch.

The full-fledged service branch offers corporate, commercial and retail banking, as well as electronic services.

The opening of the Takoradi Branch brings to 26, the number of branches across the country, with at least five more to be added before the end of 2017.

Speaking at the launch, Chief Executive Officer (CEO) of First Atlantic Bank, Odun Odunfa, explained that the opening of the branches formed part of the bank’s plans to draw closer to their customers and offer them better services.

He mentioned that the bank’s electronic banking suite of services include Internet Banking, Mobile Banking, POS Channels, Cards – Local pre-paid, Visa Debit and Prepaid, MasterCard Debit, as well as American Express Cards.

He indicated that many Small and Medium-scale Enterprises (SMEs) in the area should consider the unique Atlantic Business Saving product of the bank.

“Our principal objective is to build a global bank out of Ghana and this we are pursuing through the adoption of a culture of service excellence throughout our institution.”

Mr. Odunfa assured customers of continuous excellent services to satisfy their needs, adding that “our value proposition is geared towards identifying customer needs and expectations and providing value-adding solutions for those needs.”

“The overriding goal is to be at the forefront of banking innovation, defining the industry landscape and creating value for all stakeholders, thereby living our mantra of being refreshingly different,” Mr. Odunfa stressed.

The Western Regional Minister, Dr Kweku Afriyie, noted that the government was poised to create the enabling environment for businesses to thrive and create jobs for the people.

He encouraged the officials of the financial institution not to concentrate on activities in the region’s capital, but consider the establishment of branches in other parts of the region, particularly in the Northern parts of the region.

From Emmanuel Opoku, Takoradi

 

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