Ghana’s leading telecommunications network, MTN Ghana, has transformed the lives of over two thousand of its subscribers in the just ended ‘Go Rio’ promotion.
At the end of the four month long promotion, 15 customers drove off brand new Kia Rio Saloon cars, 18 customers had the experience of a lifetime with an all-expense paid trip to Brazil.
Hundreds of 32′ (inches) Samsung LED TVs, Samsung Galaxy Tablets, Samsung S3 mini handset, Huawei Y220 Ascend phones were also won during the period of the promotion.
At the final presentation ceremony, five persons drove away brand new Kia Rio saloon cars. They include: Udeagwu Alphonsus Obinna, Joseph Chijioke, Veronica Zigah, Baba Yunus Muhammad and Sarkodie Patrick. All the winners expressed their joy for the prizes they have won.
Mr. Patrick Sarkodie said ‘I was never expecting this from MTN; I use my MTN number to transact business, make calls and browse as any normal customer. In fact when I received the call that I have won a car I just couldn’t believe it. Thanks to MTN I am now the proud owner of this beautiful ‘tear rubber’ Kia Rio saloon car’.
Presenting the last batch of prizes to the winners for the month of June at the forecourt of MTN’s office at Osu, Mr. Richard Acheampong, the General Manager for MTN Marketing Services, expressed MTN’s commitment to enhancing customer experience on the network whilst rewarding them with relevant promotions.
‘We decided to tie in the customer loyalty promo to the world’s soccer season to create more excitement especially because of the passion Ghanaians have for the game of football. We are also happy to have given some of our subscribers the experience of a lifetime in Brazil.”The objectives for running this promotion have so far been met and we thank all our customers for choosing MTN’, Mr. Acheampong added.
The mechanics for the promotion were quite simple. MTN subscribers from March to June received notification from MTN to reach unique point-based usage targets through text messages. Subscribers were required to meet or exceed monthly usage targets and those with the highest points per target set, got the opportunity to win any of the prizes at stake each month.
MTN continues to pursue its vision of ‘leading in the delivery of a bold new digital world’. Story by Ghana/Myjoyonline.com
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