In 1963, a Unilever Ghana brand was born. That brand has touched many homes and families from generation to generation and after 50 years that tradition will continue to touch many homes.
Last Friday marked Key Soap’s flamboyant Golden Jubilee at the State Banquet Hall with some entertainment, a fashion show of Ghanaian fabrics and the outlining of the many promotional activities it will offer its loyal consumers In a statement, the Minister of Trade and Industry, Mr Haruna Iddrisu, said Key Soap’s celebration was a key milestone for the nation as a whole.
He said the brand had not only served Ghanaians but also helped to create many jobs, as well as promote local fabrics through the many promotional activities over the years.
He stressed the need to have a local brand that Ghanaians would be proud of and help promote and patronise made-in-Ghana goods.
In a welcome address, Unilever Ghana’s Brand Building Director, Mr Clarence Nartey, referred to Key Soap as one of the iconic brands that had served Ghanaians over the years.
He outlined the many promotional activities that key Soap’s Golden Jubilee would offer the consumer, including a concert party train.