TOWIE’S Maria Fowler does away with clothes as she flogs her ‘tan in a can’ in ‘sexy Santa’ lingerie

By
Amanda Williams

17:49 EST, 9 December 2012


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19:08 EST, 9 December 2012

She is not averse to baring some flesh for a flash of extra publicity.

But even by Maria Fowler’s standards, her latest self marketing campaign was daring to say the least.

Times must be tough for the Towie star, as she stripped down to some questionable underwear to promote her line of fake tan – The Only Way Is Celebrity Bronze. 

The barely there fur trimmed get-up seemed to be an attempt at a 'sexy santa' outfit, and the pretty brunette teamed the bra, knicker and suspender combination with jewel encrusted sky high heels

The barely there fur trimmed get-up seemed to be an attempt at a ‘sexy santa’ outfit, and the pretty brunette teamed the bra, knicker and suspender combination with jewel encrusted sky high heels

And so convinced was she that fans of
the show would be desperate to emulate her trademark mahogany glow, she
did away with professional promotional shots, and modeled the ‘tan in a
can’ herself.

The
26-year-old looked in undeniably great shape as she flaunted her new
six pack around the Clothes Show Live, in Birmingham –  despite the baby
pink satin bra, knicker and suspender ensemble.

But rather than the result of a hardline exercise programme, the pretty brunette’s new slimline size 8 look is the result of undergoing VASER liposuction to her back, armpits, stomach, thighs, and bottom recently.

Sack the stylist: Maria’s look left little to be desired and her blotchy complexion was not the best advertisement for her brand

Maria Fowler poses with her Celebrity Bronze range in some questionable festive underwear

Maria Fowler poses with her Celebrity Bronze range in some questionable festive underwear

The get-up seemed to channel the one -time trademark look of glamour girl Katie Price AKA Jordan who also attended, albeit in a somewhat more demure outfit.

The mother of three attended the
event dressed head to toe in form fitting black complete with a
signature spot of ‘bling’ on her jewel encrusted peplum top.

She completed the look with skin tight black trousers and lace peep toe heels.

If it's good enough for Jordon: Maria decided that the best way to get attention was to strip off

If it’s good enough for Jordon: Maria decided that the best way to get attention was to strip off

Covering up: Before she undressed she was seen wearing a bright red coat

Covering up: Before she undressed she was seen wearing a bright red coat

The
pair recently entered a bitter war of words after Maria was spotted on a
date with Price’s ex-fiancé Leandro Penna in east London in November.

The two women then entered a very public spat on their Twitter accounts with Price blasting Fowler for ‘staging the photos’.

Also
attending the Clothes Show and trying to prove their business prowess
were co-stars Lauren Goodger, Maria Fowler, Amy Childs and Gemma Collins
who set about selling as much as they possibly could during the fashion
trade show.

Let's hope they didn't have a run in: Katie Price was also at the event. She and Maria rowed after the former TOWIE star was pictured with her ex Leandro Penna

Let’s hope they didn’t have a run in: Katie Price was also at the event. She and Maria rowed after the former TOWIE star was pictured with her ex Leandro Penna

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TOWIE’S Maria Fowler does away with clothes as she flogs her ‘tan in a can’ in ‘sexy Santa’ lingerie